Discover the latest Digital and Marketing trends, strategies, and resources to drive your business forward
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- Utilizing SAP Analytics Tools to Turn Your Data Into Valuable Insights!
SAP is widely known for its brilliant abilities and functionalities, the foremost being Data Analysis. The newest version of SAP ERP is the SAP Data and Analytics Solution. It has been making great strides in helping businesses make sense of their data and make intelligent decisions. But before we dive into that, let us briefly The post Utilizing SAP Analytics Tools to Turn Your Data Into Valuable Insights! appeared first on Fingent Technology.
- Cloud-Native: The Modern Way to Develop Software
For more than a decade, businesses in all industries have undergone a digital metamorphosis. This evolution is marked by a transition from on-premises software solutions to cloud-based computing technology. By leveraging cloud-computing resources, businesses can gain access to scalable assets, increase organizational performance, and optimize digital agility. It’s a mistake to think about cloud solutions The post Cloud-Native: The Modern Way to Develop Software appeared first on Fingent […]
- Reimagining the Financial Industry for a Digitized Society
Digital technologies are evolving at an unprecedented rate. Major innovations, such as artificial intelligence tools, machine learning software, cloud computing resources, and big data, have already reshaped the landscape of countless industries and actualized new financial concepts such as blockchain and cryptocurrencies. As business leaders apply these technologies to their digital transformation initiatives, many focus The post Reimagining the Financial Industry for a Digitized Society […]
- The Future of Retail: Key Technologies for Success
Over the years, digital evolution has transformed the way we shop! The lockdowns and store closures due to the unprecedented events of 2020 has moreover accelerated this evolution and mainstreamed online shopping. Today consumers don’t just make purchases online. They compare brands, shop for deals, join communities, and engage in immersive experiences. According to Forbes, The post The Future of Retail: Key Technologies for Success appeared first on Fingent Technology.
- Looking Ahead: The Future of Work in the Automotive Industry!
The automobile industry is one of the largest sectors in the world. In just the U.S., the car & automobile manufacturing industry boasts a market size of $104.1 billion. However, even an ecosystem as large as the automotive industry is not immune to the unprecedented challenges over the last few years. The coronavirus pandemic and The post Looking Ahead: The Future of Work in the Automotive Industry! appeared first on Fingent Technology.
- Digital Transformation Is Reshaping the Insurance Industry
How the insurance industry delivers service has evolved significantly in the last decade. Regardless of what form of insurance sales or policy management your organization is engaged in, you can attest that face-to-face interactions are no longer routine and are, in fact, an oddity. As the insurance industry’s new normal, more and more interactions between The post Digital Transformation Is Reshaping the Insurance Industry appeared first on Fingent Technology.
- Futuristic Technologies Transforming The Real Estate Industry!
According to a 2020 report, 58% of real estate brokers have a clearly defined digital strategy, a figure that represents a 6% increase from the two previous years and thus indicates that an increasingly large percentage of the real estate industry is buying into the concept of digital transformation. While the real estate industry is The post Futuristic Technologies Transforming The Real Estate Industry! appeared first on Fingent Technology.
- App Modernization 101: A Guide to Transforming Effectively
Organizations are enhancing their competitiveness by prioritizing digital transformation as the global marketplace becomes increasingly crowded and interconnected. Broadly speaking, the concept of digital transformation involves the systematic evolution of core and auxiliary business processes to take advantage of advances in computing and software systems to increase efficiencies. However, no digital transformation initiative will be The post App Modernization 101: A Guide to Transforming […]
- How AI and ML Are Reshaping Customer Experiences
No longer the stuff of science fiction, artificial intelligence (AI) and machine learning (ML) are revolutionizing the way customers interact with brands. Businesses that have embraced these technologies can reshape the customer experience, curate one-of-a-kind buyer journeys, and strengthen bonds with their target audiences. As your organization works to remain competitive in the modern business The post How AI and ML Are Reshaping Customer Experiences appeared first on Fingent Technology.
- How AI-Based Code Generation Tools Are Revolutionizing The Industry!
We currently live in the eon of Artificial Intelligence. Whether we like to admit it or not, AI has suffused its way into every industry in all of its beautiful ingenuity. Did You Know? “The global artificial intelligence market size was valued at USD 93.5 billion in 2021.” – Grand View Research “AI could contribute up The post How AI-Based Code Generation Tools Are Revolutionizing The Industry! appeared first on Fingent Technology.
- Taste of success: FoodCloud uses technology to get surplus food to nonprofits more efficiently
The post Taste of success: FoodCloud uses technology to get surplus food to nonprofits more efficiently appeared first on Transform.
- Vulcan Coalition helps people with disabilities train for AI jobs
The post Vulcan Coalition helps people with disabilities train for AI jobs appeared first on Transform.
- Never too late: Microsoft, Generation Singapore help mid-career job seekers pivot to tech
The post Never too late: Microsoft, Generation Singapore help mid-career job seekers pivot to tech appeared first on Transform.
- Faster data, faster car: How BWT Alpine F1 Team aims to lead the Formula 1 tech race
The post Faster data, faster car: How BWT Alpine F1 Team aims to lead the Formula 1 tech race appeared first on Transform.
- Power Platform helps chemical and cosmetics company Kao gain control of inventory and empower employees
The post Power Platform helps chemical and cosmetics company Kao gain control of inventory and empower employees appeared first on Transform.
- Employee utilizes Power Apps to help Doosan stay fully stocked
The post Employee utilizes Power Apps to help Doosan stay fully stocked appeared first on Transform.
- Why the CIO of Daimler Truck North America believes data and technology can help solve supply chain problems
The post Why the CIO of Daimler Truck North America believes data and technology can help solve supply chain problems appeared first on Transform.
- Azure Space helps bring ubiquitous connectivity and rapid insights from space for national security missions
The post Azure Space helps bring ubiquitous connectivity and rapid insights from space for national security missions appeared first on Transform.
- Doing more with less: How organizations shape the future with a strong digital posture
The post Doing more with less: How organizations shape the future with a strong digital posture appeared first on Transform.
- Haleon harnesses Microsoft’s Seeing AI technology to make health product information more accessible for people who are blind or have low vision
The post Haleon harnesses Microsoft’s Seeing AI technology to make health product information more accessible for people who are blind or have low vision appeared first on Transform.
- We’re making a sustainable business our reality
Cisco is investing heavily in our future as a sustainable business and we are committed to helping our customers and partners meet their own sustainability goals. Learn how:
- Latest Cisco Data Center Innovation Available to Customers Simply and Flexibly Through Cisco Enterprise Agreement
The Cisco Enterprise Agreement provides even more customer value with the announcement of the new Data Center enrollment, providing access to a wide range of Cisco data center technology.
- Enabling MaaS Through a Distributed IoT Data Fabric, Fog Computing and Network Protocols
Transport networks in cities and regional centres are under increasing pressure from escalating customer demand. Fuelled by population growth, increasing urbanisation and expanding customer expectations, governments and private sector transport...
- Towards a Multimodal Transportation Data Framework
Digitisation is occurring at a rapid pace across all modes of transportation. Whether this be future disruptive services such as Mobility-as-a-Service or improving road safety through Connected and Automated Vehicles;...
- Securing Solutions in the Race to Digital Transformation
#CiscoCapital Kristine Snow shares how the freedom of flexibility by our financing solutions can help shape how organizations succeed in digital transformation.
- Laying the Foundation to Secure Critical Infrastructure
With the rising wave of global Digitization, Industry 4.0 and the Industrial Internet of Things (IIoT) are demanding more network connectivity and creating greater opportunity for scalable internet-based attacks. It’s more critical now than ever that the foundational building blocks of Industrial and Automation Control Systems (IACS) incorporate capabilities that can withstand today’s internet threats.
- Industrial IoT Routers & Gateways – Under the Hood of IPsec VPN
Today, industrial IoT routers and gateways not only connect remote devices and users to central operation centers, they may also process and report data in the context of a fog computing architecture.
- Is Your Organization Ready for Digital Transformation?
Cisco knows what it takes to transform businesses. Our simple buying programs, security portfolio, and collaboration and networking solutions are accelerated by our services and partner ecosystem.
- How financing will help accelerate India’s digital transformation
With the right customers and partners, Cisco Capital will focus on projects that further digital initiatives in India over the next five years.
- Need for Digital Shelf and Digital Shelf Analytics
Consumer Packaged Goods (CPG) companies traditionally have struggled to get the right product at the right place in retail stores. Retailers need to plan for their limited shelf space and display as many products as possible to maximize their profits. The post Need for Digital Shelf and Digital Shelf Analytics first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Transforming the Insurance Premium Audit Landscape with Emerging Technologies
An essential step in the insurance process is the premium audit which confirms that the insured has paid the appropriate premium based on their real exposure to risk during the policy duration. The insurance company or a third-party auditor performs The post Transforming the Insurance Premium Audit Landscape with Emerging Technologies first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Open Platform Communications (OPC)-UA: Digital Quality Assurance for Industry 4.0
Introduction: With the advent of Industry 4.0 and its rapid adoption across the industrial automation and manufacturing domains, majorly due to the deployment of the Industrial Internet of Things (IIOT), Open Platform Communication United Architecture (OPC-UA), has witnessed significant implementations, The post Open Platform Communications (OPC)-UA: Digital Quality Assurance for Industry 4.0 first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Banking and Emerging Technologies
In this era of banking digitization & innovations, automation, Artificial Intelligence, Machine Learning, Chatbots, Blockchain, Bigdata, and mobile banking, emerging technologies create a new reality for digital banking and how customers view their finances. The Covid-19 pandemic has accelerated innovations The post Banking and Emerging Technologies first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Straight-Through Processing in a Modern Insurance Claims Management
Insurance claims are a critical part of the customer experience, in fact, the time taken for an insurance company to satisfactorily settle a claim is viewed as the number one measure of customer satisfaction. After paying premiums for years together, The post Straight-Through Processing in a Modern Insurance Claims Management first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Laravel, The Leading PHP Framework
Laravel is a PHP-based web application framework with expressive, elegant syntax. Taylor Otwell created it in June 2011 as an alternative to CodeIgniter (also a PHP-based framework) to improve web development and make coding simpler, faster, and easier. With over The post Laravel, The Leading PHP Framework first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Build Smart Business Connectivity By Combining Private 5G & Wi-Fi 6
With the internet becoming a staple of modern society, its demand has consistently increased. All modern applications have now become more resource-intensive, and most of them are hosted in the cloud. Hence, there is a huge demand for high-speed internet The post Build Smart Business Connectivity By Combining Private 5G & Wi-Fi 6 first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- FinOps Culture for Cloud Cost Optimization
Today, organizations have the experience of migrating and managing the cloud. With a significant number of workloads migrated, organizations now have the necessary cloud skills to address them with the best cloud security practices and an inbuilt cloud computing operating The post FinOps Culture for Cloud Cost Optimization first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- How to address High Voltage Design Challenges
The range of applications using power electronic converters have dramatically increased in the last few decades. While initially, power electronic converters were mainly used in industrial applications, these are now widely propagated in household appliances. These products range from low The post How to address High Voltage Design Challenges first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- AD Verification: The strategy, benefits & challenges
The global advertising market reached a value of US$ 590.3 Billion in 2021. As we look forward, the IMARC Group expects the market to reach US$ 792.7 Billion by 2027, exhibiting a CAGR of 5.2% during 2022-2027. With an exponential growth of The post AD Verification: The strategy, benefits & challenges first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Low code technology aiding healthcare to embrace digital next
Low code application platforms (LCAP) or what we generally call low code technology has gained quite a bit of importance in the last few years. Tech firms have started offering solutions and services using low code technology, academia is also The post Low code technology aiding healthcare to embrace digital next first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- CBDC – The Future of Money
What is CBDC? Central Bank Digital Currency (CBDC) is a digital form of money issued by the country’s central bank that is widely available to the public. A CBDC represents a direct liability of the central bank, not of a The post CBDC – The Future of Money first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Thriving digital future in Open Banking
What is Open Banking? The banking industry is changing quickly due to shifting consumer expectations and behaviours, increased regulatory scrutiny, and new technology that enables a broader range of goods and services. Financial institutions must control costs, stay compliant, and The post Thriving digital future in Open Banking first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Renewed Interest in Embedded Insurance
What exactly is Embedded Insurance? Insurance has been one industry where the traditional sales channel contributes to the majority of the revenue. Postpandemic, there has been a noticeable change in customer behavior and preference along with increased competition. This has The post Renewed Interest in Embedded Insurance first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Well-Architected Review & Optimized Workloads for Organizational Success
Modern enterprises are hyper-focused on optimizing hybrid IT — for the suitable scaling of cloud environments and consumption intelligence, a siloed approach to IT management is obsolete now. Today’s top challenges for organizations of all sizes are security, managing cloud The post Well-Architected Review & Optimized Workloads for Organizational Success first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- NFTs and Exclusive Experiences
The world of NFTs has exploded in the last year. So, it doesn’t surprise us that every conversation, every development in...
- What is the Metaverse?
It’s not the Matrix, that’s certain. Maybe it’s more like the Oasis. But, pop culture aside, what really, truly IS the...
- XR Marketing in a Post-pandemic World
It may seem ambitious. Using the term post-pandemic. But in spite of the bumps in the road, experienced planners know that...
- Architectural AR for Tomorrow’s Home Renos
Does it feel like the world has gone back to normal in your neck of the woods? At Stambol, our answer...
- Digital Art & NFTs are Redefining ‘Real’
As conversations about Digital Art and NFTs (non-fungible tokens) proliferate around the world, we’re seeing a lot of furrowed brows. How...
- Top 10 Reasons Telehealth is our Future
The Covid-19 pandemic has changed everything. Starting and hopefully ending with the world of Health Care. We know a lot of...
- VR at Home in 2021
As the entire world races toward the finish line of the Covid-19 pandemic, setbacks are plentiful and fresh challenges are leaving...
- Tourism Marketing for a Post-pandemic World
The entire mega-industry that is Global Tourism has been one of the hardest hit by the 2020 pandemic. From opulent resorts...
- Digital Transformation for Retailers: Catching Up to Ecommerce
Did you start your business with a clear plan that DIDN’T include an ecommerce component? It used to be a choice....
- Extended Reality Products in Everyday Life
When we think of technology changing our future, it’s easy to slip into an overly dramatized vision of light-saturated high-rises. A...
- The top 5 things you didn't know about chatbots
You might think you know everything you need to know about chatbots—they’re conversational agents that use artificial intelligence to handle many routine queries and issues for your business, including marketing, orders, and customer service. But this definition, while accurate, only scratches the surface of what’s possible when you bring chatbots into your organization. In this article, we’ll discuss some of the biggest myths and surprises about chatbots
- Intelligent Automation: The Future of Work
As technology continues to evolve, businesses are increasingly looking for ways to streamline their operations and reduce costs. One of the latest trends in this area is intelligent automation, which combines artificial intelligence and robotic process automation to create more efficient and effective workflows. In this article, we'll explore what intelligent automation is, how it works, and the benefits it can bring to businesses of all sizes.
- How to Boost Your Enterprise Agility with Intelligent Automation
In today's fast-paced and ever-changing business environment, agility has become a critical factor for enterprises to remain competitive. However, achieving enterprise agility is not an easy feat. It requires organizations to continuously evolve and adapt to market changes, customer demands, and technological advancements. This is where intelligent automation comes into play.
- 5 Steps to Improve Enterprise Agility with Intelligent Automation
There’s a revolution going on in the way things are getting done. We're facing a paradigm shift, as the combination of Artificial Intelligence (AI) and Robotic Process Automation (RPA) – in other words, Intelligent Automation (IA) – is disrupting the old ways of working.
- Top 5 Challenges of Finding Tech Staff for Digital Transformation
Using digital technologies to transform your business is essential for organisations of all sizes and industries. According to a KPMG survey, more than 70 percent of the UK workforce believes that digital transformation is a “key priority” at their workplace.
- Property Letting Management Appian Application
The Property Letting Management application enables property lettings firms to maintain and manage all their properties on one application. Whether you’re a lettings manager, landlord, tenant, or maintenance worker, this app provides a streamlined experience for the user.
- Appian Haulage Document Planning System
Convedo's Haulage Document Planning System (HDPS) is a personalized client solution that streamlines the documentation process concerning haulage activities and manages documents associated with the import and export of cargo based on a given route.
- Appian Maintenance Management Tool
Convedo's Maintenance Management Tool is a process solution for companies performing maintenance work to keep commercial buildings safe and operational. This application improves the process of submitting requests and helps engineers to track their workload. The application allows users to inspect all processes in a quick and easy way. Furthermore, it improves communication between employees using automated emails and alerts. The progress of each request can be monitored in real-time.
- ROAP - Appian Robust Onboarding Automation Platform
It is well known that an employee's onboarding experience within an organisation plays a crucial role in improving engagement, retention and overall boosts productivity and thus the success of a company. Employee onboarding does not have to be messy, time-consuming and stressful. Robust Onboarding Automation Platform (ROAP) is an end-to-end onboarding solution built to make the onboarding experience as smooth as possible and streamline HR processes within a single application. The platform has […]
- Facility Issues and Orders management Appian Application
Convedo’s Facility Issues and Orders management application provides one portal to give organisations an overview of their sites/properties' health and budgetary performance. The Application provides instant and intuitive insights through the Area Managers dashboard increasing the transparency of the business costs for upkeep and equipment. This solution enables quick decision-making from the senior management team, allowing the business to be responsive and dynamic. This Application also […]
- MindHub - Appian Solution To Modernize Mental Health Provision
MindHub modernises mental health provision, by providing tools that enable mental health practitioners and their patients to monitor, communicate and address mental health concerns more effectively and efficiently. Where mental health provision is traditionally provided on an appointment basis, MindHub attempts to supplement this by allowing patients to record and monitor their daily mental well-being, record recurring contributory factors such as sleeping patterns, self-perceived mood scores, […]
- HR Automation: What Is It and How Can It Help You?
The human resources department is a crucial, yet often underappreciated, component of any organization. By taking charge of employee recruitment, onboarding, training, and management, HR plays an essential role in ensuring that your human capital is working at peak efficiency.
- Pathway To Success With Chatbots
Deciding to use chatbots can feel like just the start of the journey. Many businesses tell us they can see the benefits but worry about the hassle and hitches of implementing a chatbot to their set-up. To help ease these concerns, we’ve developed a clear, proven implementation road map. Here’s how it all works.
- #25 Chatbot Adoption - The Process & Automation Podcast
Listen to all our episodes here.In this episode of the Process & Automation Podcast, The Automation Guys are sharing amazing tips for faster adoption of chatbot technology.
- Intelligent Automation & Customer Success w/ Netcall's Richard Farrell
Listen to all our episodes here.
- Introducing Growmatik AI: A new era of simplified and intelligent digital marketing
Since its inception, Growmatik has been committed to enabling businesses of all types to engage in smart marketing without requiring coding skills, expending minimal effort, and at an affordable cost. From the earliest stages of Growmatik’s ideation, we have recognized the potential of artificial intelligence as an optimal means to achieve our mission. AI can The post Introducing Growmatik AI: A new era of simplified and intelligent digital marketing appeared first on Growmatik.
- What We Shipped: Embed Forms, Members Roles, Abandoned Cart Event for Guests, New Dynamic Coupon and More
Once again you asked and we listened! Discover new features including embed forms, member roles (to grant different levels of access to your team members), abandoned cart events for guests, new dynamic coupons, and manmore in our latest blog post. The post What We Shipped: Embed Forms, Members Roles, Abandoned Cart Event for Guests, New Dynamic Coupon and More appeared first on Growmatik.
- What We Shipped: Webhooks, Checkout Event, HTML Editor for Templates, Countdown Timer and More
HTML editor for email templates, checkout event, webhooks, countdown timer, popup success step are some of the exciting new features we have added that will improve your Growmatik experience. Discover new updates and exciting upcoming features in this blog post! The post What We Shipped: Webhooks, Checkout Event, HTML Editor for Templates, Countdown Timer and More appeared first on Growmatik.
- Meet the new features for maximum email deliverability in Growmatik
Don’t let spammy content and bounced emails keep you from reaching your audience! Boost your email deliverability using a content analyzer, address validator and more. The post Meet the new features for maximum email deliverability in Growmatik appeared first on Growmatik.
- What We Shipped: Email Address Validator, Popup Builder, Social Element Improvements and More
It's time once again for Growmatik to be updated with new features and improvements. Our latest round of updates includes an email validator for deliverability, a popup builder, social element improvements, new support and knowledge base and more. Let’s take a look at what we’ve achieved since September 2022. The post What We Shipped: Email Address Validator, Popup Builder, Social Element Improvements and More appeared first on Growmatik.
- Take Advantage of the Exclusive 50% off All Growmatik Plans This Black Friday
We are offering a 50% off all Growmatik plans indefinitely this Black Friday season. Grab yours fast before it's too late! The post Take Advantage of the Exclusive 50% off All Growmatik Plans This Black Friday appeared first on Growmatik.
- What We Shipped: WorkFlow, Shopify Integration, Stripe Events, HubSpot Integration, New Templates and More
You asked and we listened! In the past four months, Growmatik has added a ton of new features, from exciting new templates to HubSpot and Shopify integration, workflow, Stripe events and more. To learn how these new features can take your marketing automations to a whole new level. The post What We Shipped: WorkFlow, Shopify Integration, Stripe Events, HubSpot Integration, New Templates and More appeared first on Growmatik.
- What We Shipped: Revamped Automations Page, New People Page, New Pricing and More
At Growmatik we’ve been busy at work doing some spring cleaning, and after just two months we’re ready to debut our latest update! Discover how we’ve improved even more thanks to your feedback, with a new Automations page and People section, plus 3D automation rules and a fairer pricing structure in this blog post. The post What We Shipped: Revamped Automations Page, New People Page, New Pricing and More appeared first on Growmatik.
- What we shipped: Improved email and popup builder, Easy Digital Downloads compatibility, guest customers compatibility and more
New user experience and options in the email and popup builder, compatibility with Easy Digital Download, marketing actions for guest customers, better template management and more. Learn about above features that we've been working on and now are ready to use. The post What we shipped: Improved email and popup builder, Easy Digital Downloads compatibility, guest customers compatibility and more appeared first on Growmatik.
- 15+ Effective Popup Design strategiess to get inspired
Unsure about the effectiveness of popups? Find out some of the most effective strategies in popup design to make sure that your popups are achieving the goals you desire in this article. The post 15+ Effective Popup Design strategiess to get inspired appeared first on Growmatik.
- Budgeting on LinkedIn
LinkedIn is the largest professional network on the internet. It allows companies and professionals seeking to form labor synergies or discover new business opportunities to connect with each other. It is the ideal platform for students, people who run companies, or anyone looking to find a job or advance in their career. LinkedIn offers a
- What is WordPress? WordPress is a Great Choice for Building Website
In the event that you look through this “What is WordPress” in web crawler, I figure you ought to generally caught wind of WordPress. Be that as it may, what precisely is WordPress? Just put WordPress as web programming you can use to make your own site or blog since it was first released in
- The Importance of Paid Earned Shared Owned Media (PESO)
Marketing has come a long way from just having one channel for advertising. With the advancement of technology, the internet has opened various opportunities for businesses to reach out to their target audience through different channels. Here, we will discuss the importance of paid earned shared owned media (PESO) in generating leads and how they can
- 5 MUST DO LinkedIn Profile Tips That Pay Off Forever)
LinkedIn is a powerful professional social network that has transformed the way people find jobs, recruit talent, and expand their professional network. Whether you are a job seeker, a working professional, or an entrepreneur, having a well-crafted LinkedIn profile is crucial to your career success. In this article, we’ll go over five simple but effective
- Microsoft Unveils the Future of Work with AI at March 2023 Event
Microsoft held an event in March 2023 to talk about the future of work with AI. Satya Nadella, the CEO of Microsoft, began the event by saying that the way we work with computers is something fundamental to the human experience. He discussed how we’ve been on a journey towards human-computer symbiosis for several decades,
- Why Search Engine Optimization is Essential for Your Website to Gain Quality Leads and Prospects
As the number of websites on the internet continues to grow, it becomes increasingly important to ensure that your website stands out among the competition. Search engine optimization (SEO) is a powerful digital marketing strategy that can help you achieve this. Let me share you why SEO is crucial for your website, the benefits of
- Short Form Video Marketing Trends
Short-form video might be a three-word phrase that marketers are sick of hearing, (right up there with “content is king”), but that’s just too bad. The short video trend is here to stay. (It is the next trends after Tiktok Marketing Trends as well as Social Commerce & Accessibility Marketing Trends. What Is Short Form
- Social Commerce and Accessibility Marketing Trends
As we discuss Tiktok marketing trends earlier and a few marketing trends later for this year, social commerce and accessibility are playing an important role. Let’s take a look: Social Commerce Marketing Trends Marketers kicked 2022 off with high hopes for social commerce that were dampened by skepticism and slow starts as the year went
- Tiktok Marketing Trends
Where is marketing headed in 2023? Well, with the onset of new technologies, Instagram’s Reels-first strategy, the Metaverse, a cookie-less world, and many more changes and updates, one of the keywords for this year is “adapt”. We’ve studied algorithm updates, technological advances, and different social media feature releases to determine the marketing trends you need
- How to Lower Your CAC on LinkedIn
Launching social ads can sometimes feel like taking a shot in the dark. But what if you were given a light that instantly illuminated every prospective buyer who is actively researching your product? Suddenly, the world of social advertising would seem a little less precarious. If social ads are the depths of a cave, then
- Setting Up Your Own Freelance Business Online
[Please note that this is a sponsored post] Many people dream of being able to start their own online business and be their own boss; but this was something that was very difficult to achieve in years gone...
- The Paribus Review (202)3
Paribus… What you think of this name? Feels not like a travelling company name? It definitely something sounds too different than what it really is in the good reality. When you will get to know about what it...
- How to Develop an Online Marketing Strategy (2023)
Are you looking forward to developing an online marketing strategy in 2023 If yes, then this blog post is exactly for you. Because I want to give it away a few basic strategies that will not only help...
- Ways to Make Money with Affiliate Marketing
Ever wondered how some bloggers get so many sales with their affiliate marketing programs? If you’re looking to find some answers with your blog conversion rate or want to get your hands on the guide on how to...
- How to Drive Blog Traffic from Facebook (Without Spamming)
Do you want to drive blog traffic from Facebook? Fine. You can do that. I’ll tell you exactly how a lot of people are doing it. But it won’t work for you if: You’re afraid of putting yourself...
- Daily Search Forum Recap: May 26, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google has opened up the new Search Generative Experience to some waitlisted users...
- Search News Buzz Video Recap: Google Marketing Live AI Ads, Google Search Ranking Update, Topic Authority Ranking System & More
This week, we had the big Google Marketing Live event where Google showcased more of how ads will work on the new Google Search Generative Experience. Google launched the new Google Search Generative Experience for some waitlisted searchers (it is not in my video because it was late Thursday and I recorded the video earlier).
- Google Search Generative Experience Live For Some - Early Screenshots & Videocasts
The all-new and exciting Google Search Generative Experience is now rolling out as a labs experiment to some early waitlisted users. I should have access by now, but I am offline, I wrote this yesterday before I was able to play with it (which is why this news is not in my vide, which I recorded earlier yesterday).
- Microsoft pubCenter (Next) Set Up & Configuration
The other day, I reported that Microsoft was sending invites to relaunch and expand Microsoft pubCenter, Microsoft's AdSense alternative. So I signed up and was given access the other day and I wanted to share some screenshots of the screens.
- Google Search Product Listings 3D & 360 Imagery Are Different
The other day, I reported that Google was testing replacing the 3D label with a 360 label. Well, I may have been wrong because 360 and 3D may be different and not the same. We are now seeing Google show both 3D and 3560 labels on product listings in the same product grid, which means to me, they are different.
- Google Business Profile Bug: Unable To Invite New Owners
Google Business Profiles has a bug that prevents you from inviting a new owner to your Business Profile listing. You can invite new managers, but inviting new owners does not currently work (at least when I wrote this story).
- Google Business Profiles Panel Tests Image Slider
Google is testing adding an image carousel directly in the business profile panel. So at the top of a business profile listing you see these business images. In this test, you can swipe the images to see more.
- Dr. Michio Kaku Giving Google Talk
- Daily Search Forum Recap: May 25, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The past two days we noticed yet another unconfirmed Google search ranking algorithm update...
- Programming Note: Offline For Shavuot On Friday
This is a programming note that I will be completely offline for the holiday of Shavout/Shavous, from Thursday night, May 25th, through late Saturday night, May 27th. Any stories published here will be scheduled, written beforehand...
- Google Search Algorithm Ranking Volatility May 22 & 23 - Not Confirmed
I am seeing signs of another unconfirmed Google search ranking algorithm update, this one kicking off on May 22nd and continuing over the next few days. This one is unusual in that I see significant chatter amongst the SEO community but some of the more popular Google rank checking tools are not picking up on it.
- Google Job Search Bug Won't Show Recent Job Postings
There was a bug with Google Jobs Search that wouldn't show new or recent job listings from the past three days. The issue has been going on for the past several days and after four or so days of it being an issue, Google finally fixed it at around 2pm ET yesterday. I wanted to document the issue, so you see what happened.
- Google Search Interactive Suggestions For Your Search
Google is testing a new feature named "suggestions for your search." It is an interactive and visual feature to help you expand and dig deeper into your search process. In this case, this is to help you buy a home.
- Google Bard Gains Images With More Coming Soon
As Google announced a week or so ago, Bard now can show images in the responses. Jack Krawczyk said on Twitter that you can "click an image to see the source for each one," and that "Bard includes images in relevant responses and also when you specifically ask for them, starting with English."
- Google Trusted Store Badge Replaced With Top Quality Store Badge
Google has replaced the "Trusted Store" badge in the product results within Google Search with a "Top Quality Store" badge. Google said, "there's no action you need to take, and the update will not affect your performance metrics at all."
- 5 CTA best practices to increase your click-through rate
Call to actions (CTA) are an important part of your digital marketing campaigns and can make all the difference in who visits your website, how many clicks you get and more importantly, who converts to a paying customer. You need to provide your audience with as much information as possible in a clear and concise... View Article The post 5 CTA best practices to increase your click-through rate appeared first on Fifteen.
- Why Buy Now Pay Later services are growing in popularity
As online shopping continues to grow in popularity with no signs of slowing down, many retailers are turning to buy now pay later (BNPL) services to offer their customers more flexible payment options. Two of the most popular BNPL services you’ll have most likely seen during your journeys around the web are Klarna and Clearpay.... View Article The post Why Buy Now Pay Later services are growing in popularity appeared first on Fifteen.
- What is inbound marketing and what are the benefits?
Whilst many businesses focus much of their marketing efforts on outbound marketing strategies, a strategy that shouldn’t be overlooked in inbound marketing. Of course, you want to show off what your brand can do and what it can offer, but inbound marketing can equally bring your business quality traffic, engagement and leads. So, what is... View Article The post What is inbound marketing and what are the benefits? appeared first on Fifteen.
- 4 simple ways to promote your blog on social media
When you’ve put time and effort into writing a blog post, the last thing you want is it sitting on your website, never to be seen or known about. Promoting your blog is vital and social media is an integral part in driving traffic towards your blog and increasing your regular readership. So what can... View Article The post 4 simple ways to promote your blog on social media appeared first on Fifteen.
- 8 ways on how to use Canva for ultimate design success
When you’ve created a blog post, or drafted up a social media post, chances are you’ll need a stylish design to go with it. If you’re not a graphic designer by nature, then Canva is your go to design tool to use. This free to use, online graphic design platform is built for beginners and... View Article The post 8 ways on how to use Canva for ultimate design success appeared first on Fifteen.
- How to master your LinkedIn marketing strategy
Social media is a fundamental ingredient in the modern marketing mix. It works as a powerful awareness tool, and to our followers, it’s the primary source of updates and offers. It’s no secret social media increases growth and traffic to your website, as well as improves engagement. But LinkedIn is slightly different to your standard... View Article The post How to master your LinkedIn marketing strategy appeared first on Fifteen.
- 8 tips to help you write better blog titles
If you write regular blogs on your website as part of your digital marketing strategy, you may find yourself stuck when it comes to writing blog titles. You may have even noticed a lack of users visiting your content. This can be very frustrating if you’re actually creating and sharing great content and nobody is... View Article The post 8 tips to help you write better blog titles appeared first on Fifteen.
- Why you should be conducting audience research
When you’re setting up your new brand, and you have an amazing product or service you want to market, you need to conduct audience research so you can identify your target audience. Consumer research is key to finding more about your potential consumer. You will probably have a rough idea of who you want to... View Article The post Why you should be conducting audience research appeared first on Fifteen.
- How can social media remarketing improve your ROI?
Remarketing is an imperative tactic for capturing audiences who are already aware of your products and services, but need a little more convincing to become a conversion. It gives your audience a gentle reminder about your brand and is a great way of staying at the forefront of their minds. Social media and remarketing is... View Article The post How can social media remarketing improve your ROI? appeared first on Fifteen.
- The Ultimate Guide to External Links
External links, also known as outbound links, are crucial to a healthy link structure across your website. By adding these throughout your content, it can help your website achieve many benefits, but many businesses don’t like the thought of directing users to another domain. However, this is something Google favours. The search engine giant wants... View Article The post The Ultimate Guide to External Links appeared first on Fifteen.
- Five Modernization Trends Impacting the Future of Digital Integration Architecture
Integration architecture has evolved over the years. The first generation was characterized by tools and architectures that lasted from the 1990s to the early 2000s. A service-oriented architecture/enterprise service bus The post Five Modernization Trends Impacting the Future of Digital Integration Architecture appeared first on Wipro Digital.
- The Digital Adoption Platform: Enabling Sustainable Change During Digital Transformation
In the quest to stay competitive, more and more companies are pursuing ambitious digital transformations that promise to deliver automation, efficiency, and scalability — and that will change the way The post The Digital Adoption Platform: Enabling Sustainable Change During Digital Transformation appeared first on Wipro Digital.
- Adopt AI, Accelerate Digital: Transforming Finance for the Future
During the past century, finance has grown in sophistication, precision, and importance – however, the operating model of the finance function has changed surprisingly little. Now is the time for The post Adopt AI, Accelerate Digital: Transforming Finance for the Future appeared first on Wipro Digital.
- A New Route to Customers for Consumer Goods Brands
For decades, consumer goods companies had a set path to their customers through physical stores. They recognized the importance of direct-to-consumer channels but did not perceive those channels as a The post A New Route to Customers for Consumer Goods Brands appeared first on Wipro Digital.
- Building Profitable Digital Platforms with a DVR Framework
One key challenge organizations face is getting the most from digital sales and marketing platforms. During the past few years, many organizations have invested in digital platforms focused on B2C/B2B The post Building Profitable Digital Platforms with a DVR Framework appeared first on Wipro Digital.
- How Higher Education Can Improve Student Interactions through Comprehensive Digital Transformations
Universities have been on a digital transformation journey for a number of years. Many early digital projects were stand-alone initiatives that replaced a specific system or added a digital front The post How Higher Education Can Improve Student Interactions through Comprehensive Digital Transformations appeared first on Wipro Digital.
- How to Build a Digital Initiative Transformation Office
Program and Portfolio Management Post COVID-19 Digital Initiative Transformation Office, a combination of people, processes, metrics, methodologies and tools, centrally drives and manages the diverse set of digital initiatives The post How to Build a Digital Initiative Transformation Office appeared first on Wipro Digital.
- Nine Digital and AI Trends for 2021 that will Resonate Across Industries
The past six months have produced more digital transformations than the past decade. This is mainly due to the scaling of remote work, and businesses rapidly deploying the requisite technologies The post Nine Digital and AI Trends for 2021 that will Resonate Across Industries appeared first on Wipro Digital.
- Three Imperatives for Creating a Data Strategy
Today, data is the foundation for everything, from knowing customers better to driving smarter product and services roadmaps, and beyond. But without a clearly defined data strategy, organizations find themselves The post Three Imperatives for Creating a Data Strategy appeared first on Wipro Digital.
- How to Accelerate Testing for Salesforce Service Cloud
Contact centers worldwide have seen a surge in interactions across traditional and digital channels as customers and companies navigate the pandemic. Delivering superior customer service is a critical response, and The post How to Accelerate Testing for Salesforce Service Cloud appeared first on Wipro Digital.
- Taste of success: FoodCloud uses technology to get surplus food to nonprofits more efficiently
The post Taste of success: FoodCloud uses technology to get surplus food to nonprofits more efficiently appeared first on Transform.
- Vulcan Coalition helps people with disabilities train for AI jobs
The post Vulcan Coalition helps people with disabilities train for AI jobs appeared first on Transform.
- Never too late: Microsoft, Generation Singapore help mid-career job seekers pivot to tech
The post Never too late: Microsoft, Generation Singapore help mid-career job seekers pivot to tech appeared first on Transform.
- Faster data, faster car: How BWT Alpine F1 Team aims to lead the Formula 1 tech race
The post Faster data, faster car: How BWT Alpine F1 Team aims to lead the Formula 1 tech race appeared first on Transform.
- Power Platform helps chemical and cosmetics company Kao gain control of inventory and empower employees
The post Power Platform helps chemical and cosmetics company Kao gain control of inventory and empower employees appeared first on Transform.
- Employee utilizes Power Apps to help Doosan stay fully stocked
The post Employee utilizes Power Apps to help Doosan stay fully stocked appeared first on Transform.
- Why the CIO of Daimler Truck North America believes data and technology can help solve supply chain problems
The post Why the CIO of Daimler Truck North America believes data and technology can help solve supply chain problems appeared first on Transform.
- Azure Space helps bring ubiquitous connectivity and rapid insights from space for national security missions
The post Azure Space helps bring ubiquitous connectivity and rapid insights from space for national security missions appeared first on Transform.
- Doing more with less: How organizations shape the future with a strong digital posture
The post Doing more with less: How organizations shape the future with a strong digital posture appeared first on Transform.
- Haleon harnesses Microsoft’s Seeing AI technology to make health product information more accessible for people who are blind or have low vision
The post Haleon harnesses Microsoft’s Seeing AI technology to make health product information more accessible for people who are blind or have low vision appeared first on Transform.
- How Workato can help you to integrate Salesforce with Jira
Workato is a powerful integration platform that enables businesses to connect their various applications and automate workflows. With its user-friendly interface and wide range of connectors, it offers a variety of use cases for organizations of all sizes and industries. One potential use case for Workato using Salesforce and Jira is to create a workflow The post How Workato can help you to integrate Salesforce with Jira first appeared on TO THE NEW Blog.
- Future of mobile application development
The mobile application development industry is constantly evolving, with new technologies and trends emerging all the time. In this blog, we’ll take a look at some of the key trends that are shaping the future of mobile app development. Artificial Intelligence and Machine Learning: Artificial intelligence (AI) and machine learning (ML) are becoming increasingly important The post Future of mobile application development first appeared on TO THE NEW Blog.
- Go Pointers! Let’s talk about it…
A pointer, as name suggests, is a variable that points to a location in the memory of your system where a value is stored rather than a value itself. Basically, it is an address to the value stored in memory. The definition is simple but this concept can be a little tricky to wrap your The post Go Pointers! Let’s talk about it… first appeared on TO THE NEW Blog.
- XML Add On – Conditional/Filtered DITA content output in AEM
Use cases Let’s assume we have a large number of published articles or topics. Each article contains some paragraphs or content that is obsolete now and should not be displayed to the end users. Since the number of articles is large, it is difficult to update the content quickly. Let’s say we have all content The post XML Add On – Conditional/Filtered DITA content output in AEM first appeared on TO THE NEW Blog.
- Remote Agile
Odds are that you are reading this from the comfort of your homes, instead of the office. Ever since the coronavirus struck the world, organizations across the world have embraced the work from home option. The fact that despite things returning to normal, a lot of organizations continue to work remotely, drops a hint on The post Remote Agile first appeared on TO THE NEW Blog.
- GA4 Migration – Step up your Analytics Game
What’s up with this Google Analytics 4? Is it worth implementing? How exactly will it enhance our existing processes? How to get started with it? Announcing GA4, Google had this to say: “To help you get better ROI from your marketing for the long term, we’re creating a new, more intelligent Google Analytics that builds The post GA4 Migration – Step up your Analytics Game first appeared on TO THE NEW Blog.
- GA4 vs Universal Analytics: What is the Difference?
With the arrival of Google Analytics 4, there is a new ecosystem in the world of Google Analytics. With the current Google Analytics Universal Analytics firmly established as the most used Analytics platform, it is a challenge for most businesses with existing Universal Analytics setup and also new businesses who want to implement a new The post GA4 vs Universal Analytics: What is the Difference? first appeared on TO THE NEW Blog.
- GA4 vs Universal Analytics – Can you migrate to GA4?
Google Analytics Universal Analytics is largely an ecosystem that is session based. Meaning that it tracks user activities in a single sitting. This single sitting is defined as the time a user spends sitting on his/her computer and performing activities on your website. This single sitting spans for a time period before the user turns The post GA4 vs Universal Analytics – Can you migrate to GA4? first appeared on TO THE NEW Blog.
- Creating Breakthrough B2B Customer Experiences in the Post Pandemic World
Customer Experience is Paramount in B2B, just as in B2C Customer experience is one of the critical foundations of any business. It also reflects an organization’s commitment to offering a smooth buyer journey and follow-up. Like B2C companies, B2B organizations have also traversed their digital and technology journey and came a long way concerning seamless The post Creating Breakthrough B2B Customer Experiences in the Post Pandemic World first appeared on TO THE NEW Blog.
- Sorting Preferences (List of DITA Topics) in AEM XML Web Editor Interface
Problem statement For editing the XML content AEM provides an XML web editor interface, where editors can edit content, add XML elements in the markup and refer one or more Darwin Information Typing Architecture(DITA) topics/articles in a DITA topic. Editors can navigate the preferences list and include it in the DITA topic. The out of The post Sorting Preferences (List of DITA Topics) in AEM XML Web Editor Interface first appeared on TO THE NEW Blog.
- Next Generation Architecture
Today’s fast-growing technology has left solution architects confused when it comes to designing a new system or upgrading an existing one to the next level. The problem arises invariably during the componentization process. The questions listed below should be considered as a measure of the architecture design: “Will it enhance the efficiency?” “Will it improve The post Next Generation Architecture first appeared on TO THE NEW Blog.
- Blockchain Technology to Streamline the Vehicle Registration Process
As we all know, Blockchain has literally enabled the technology ecosystem to take a significant leap of innovation. Along the years, as Bitcoin has managed to take prominence and grabbed attention from all over the world (and rightly so), people took to studying all about cryptocurrency and Blockchain- the very platform that enabled crypto transactions The post Blockchain Technology to Streamline the Vehicle Registration Process first appeared on TO THE NEW Blog.
- Unified Namespace Part 1: A digital transformation must-have
Unified Namespace (UNS) is a game-changer for industrial automation, providing a standardised approach to data sharing and interoperability between different systems and applications.
- Seeq names Nukon APAC Partner of the Year for a third consecutive year
Nukon has been named the 2022 Seeq Partner of the Year for the Asia-Pacific region for a third straight year at the 2023 Seeq Global Partner Symposium, held in Las Vegas from January 10-12, 2023.
- Direct Collect uses Nukon app solution to provide innovative recycling service
An innovative new service that uses a web app solution developed by Nukon is providing homes and businesses with a dedicated bin for 10-cent refundable bottles, cans and containers recently launched in Adelaide, South Australia.
- 6 steps to a successful digital transformation (Part 2: Implementation)
Part I of this digital transformation blog series outlined how to assess your current state, identify what you want out of your digitalisation journey in relation to key business drivers, and develop a technology roadmap with a digital strategy.
- 6 steps to a successful digital transformation (Part 1: Getting started)
People clearly recognise the value and importance of digitalisation and Industry 4.0. Successful digital transformation can quickly remove some of the biggest pain points for a business and shift an organisation's goals to better serve its customers.
- Nukon named Seeq Partner of the Year for the second year in a row
For the second year in a row, Nukon has been named Seeq’s Partner of the Year for the Asia-Pacific region.
- What IT OT convergence really means in your transformation journey
Reducing costly unplanned downtime, improving performance and agility – the promised advantages of Industry 4.0 certainly sound enticing.
- The Nukon way of working
Nukon's way of working is quite unique compared with other consultancies – it's kind of like our 'secret sauce'. It’s how we deliver the most effective digital transformation solutions to you, keeping you in the loop every step of the way to ensure your outcomes are achieved.
- Data warehousing – an easier way to access your data
Are you sick of sifting through mountains of data across several databases to find answers, only to realise that five different entries describe the exact same, one piece of information you actually need?
- Introducing new software partner, TilliT
Nukon is excited to be partnering with TilliT as its premiere software integration partner, becoming the first Australian partner.
- Software for Food and Beverage Manufacturing: Overview
ScienceSoft overviews ERP solutions used in food and beverage manufacturing and distribution: key features, benefits, popular software products.
- Blockchain in Finance: 8 Prominent Use Cases Beyond Crypto
How traditional BFSI domain can benefit from blockchain: from cross-border payments to corporate decision-making. By ScienceSoft, in IT since 1989
- HR digital transformation: on the way to continuous workforce improvement
How digital transformation in HR can enhance talent acquisition, onboarding, corporate learning and skill assessment.
- Supply Chain Automation for Streamlined, Accurate Operations
ScienceSoft describes how supply chain automation transforms operations, from AI-driven demand forecasting to automated inventory levels tracking, and more.
- Shipment Tracking Software: Transparent Package Delivery for Better Customer Experience
ScienceSoft overviews shipment tracking software: core features, top products for package tracking, and considerations for choosing the right software.
- Supply Chain Management Software: Reduce Supply Chain Risks
ScienceSoft overviews how supply chain management (SCM) software tools help reduce supply chain risks and adapt to changing customer demand | 32 years in IT
- Digital transformation of employee training and development
With digital transformation, employee training and development is faster, more relevant, effective, and accessible. Learn how learning management systems, employee mobile apps, and extended reality technologies can address modern training needs.
- Software for Strategic Sourcing: Optimize Supplier Search and Onboarding
ScienceSoft overviews solutions for strategic sourcing: key features, benefits, and top software to use.
- The Digital Workplace Transformation Catalyst
Digital Transformation has become an essential part of modern businesses, and the COVID-19 pandemic has accelerated the pace of change. With the continued rise of Remote Work and the adoption of a Distributed Workforce model, leaders have aspired to re-evaluate their digital strategies and invest in technologies that allow them to remain competitive.Business Technologists play a crucial role in this ongoing transformation, as they are the ones responsible for identifying and implementing […]
- Strategic Benefit of Scaling Cloud-based Digital Transformation
Business technology can be the great enabler that differentiates an enterprise from their mainstream peer group. Make no mistake, delivering digital business value at scale can be achieved. The essential change management process begins with fearlessly embarking on a bold initiative.Granted, implementation has many steps and takes time. In fact, successful business transformations can take several years to complete. According to Boston Consulting Group (BCG) latest research findings, they […]
- Digital Transformation and ESG Strategy Belong Together
We’ve apparently reached an inflection point with the development and execution of Environmental, Social, and Governance (ESG) corporate policies. The role of business leadership in sustainability issues around climate change has received increasing attention from companies and their key stakeholders.But over the past year, something changed for CEOs worldwide, and sustainability talk turned into action. Continued disruption -- including upheaval and disruptions from the global COVID-19 […]
- Digital Business Growth Acceleration Gains Momentum
Multinational enterprise CEOs, and others within the most forward-looking progressive organization C-suite, look to their CIO to inform and guide them on digital transformation best practices. The global COVID-19 pandemic, and the associated economic impact, has provided CIOs the opportunity to increase their influence on strategic planning.According to the latest research by Gartner Inc., CIOs now have the attention of the executive leadership team in a way that's very compelling. The […]
- New Internet Apps Drive Digital Transformation Investment
Across the globe, increased Internet use will fuel new growth in the Global Networked Economy. Mobile Internet users will create new demands and expectations for mobile networking infrastructure. This ongoing growth trend is highlighted by the adoption and use of mobile applications (apps). Meanwhile, enterprise C-suite leadership teams contemplate digital transformation agendas that are enabled by the significant new technology investments by telecom network service providers. That, in turn, […]
- Hybrid IT Nirvana: Digital Growth + Digital Trust
In many organizations today, Information Technology (IT) is more than a utility, it has become an essential platform for their ongoing business development. Therefore, they crave a superior IT experience for their employees and other key stakeholders. For most, cloud computing is a fundamental ingredient of the digital transformation agenda. The common commercial use cases for public cloud services have already been exploited by many organizations. Front-office applications -- such as customer […]
- How CEOs Apply Digital Reinvention to Fuel Growth
Now more than ever, CEOs and their leadership teams must counter the threat of digital disruption. Within the evolving global economy, debate and analysis about business technology adoption must result in purposeful action. Even the trailing organizations are prepared to learn something actionable from their trailblazer peers. The following statistics and insights are excerpts from the IBM Institute for Business Value (IBV) Global C-suite Study (19th edition). IBM’s latest worldwide study […]
- The Open Innovation Network for Globalization 4.0
The World Economic Forum annual meeting is a high-profile gathering that brings together leaders of global society. The heads and members of more than 100 governments, top executives of the 1,000 foremost global companies, and numerous others collaborate at the beginning of each year to define priorities and shape agendas. The theme for Davos-Klosters 2019 is "Globalization 4.0: Shaping a New Architecture in the Age of the Fourth Industrial Revolution." A key component of the international […]
- Hybrid IT Demand Fuels Multi-Cloud Computing Trend
Guided by senior executive goals for digital transformation, more organizations are increasing their use of cloud computing technologies. The typical multi-cloud mix includes a blend of public cloud, private cloud and traditional IT services. Finding the best-fit service mix starts with the business requirements. The latest Global Cloud Index (GCI) 2016-2021 from Cisco focuses on the worldwide market outlook for enterprise data center virtualization and cloud computing services. Today's […]
- CTO Proven Formula for Radical Business Reinvention
Digital technologies have altered how people and businesses interact. The potential for dislocation from ongoing digital transformation has created unprecedented levels of C-suite discussion. The decisive market leaders have heeded the warnings and taken bold actions. That said, if you’re one of those Chief Technology Officers (CTO) that previously responded to this scenario by making small incremental adjustments to your IT agenda, then you’re potentially at risk. Any relief from those […]
- Digital Transformation Leaders Adopt Open Ecosystems
Are you open to new ideas, and given a compelling choice are you really prepared to change? That’s what informed CEOs are asking their C-suite leadership team. The context of those questions is about determining who is most qualified to guide the organization’s digital transformation journey. It’s also about setting expectations for C-level executives to partner. IT and business leaders must acknowledge that they’ve likely reached a significant turning point. Business technology […]
- Digital Transformation is Fueled by Disruptive Innovations
What's disruptive innovation, and why does it matter to leaders in the C-suite? It's how the savvy non-conformist will target market opportunities. How does this happen, when established companies seem to have the advantage? Creative software developers can quickly apply new technologies and digital business models to capture untapped demand. Moreover, the most disruptive new companies will eventually reshape entire industries, swiftly pushing aside the legacy incumbent players -- it's a form […]
- Systems of Innovation for Ongoing Digital Transformation
Information technology (IT) advances are transforming the way we innovate in business, thereby disrupting the old guard and their predictable status-quo. It’s creating global market turbulence. Industries are converging, and new opportunities and threats are emerging, like never before. So, how are savvy chief information officers (CIOs) leading this transition? Back in 2015, the IBM Institute for Business Value conducted a market study that included the findings from over 1,800 CIO […]
- Cloud Computing Usage Forecast to Quadruple by 2020
Hybrid IT is a catalyst of progressive organizations. In fact, two-thirds of surveyed leaders say a blend of traditional and cloud infrastructure enables a strategic competitive advantage, according to a market study by the IBM Center for Applied Insights. That said, savvy leaders are using hybrid cloud to power their digital transformation agenda, going beyond cost reductions and productivity gains. They’re also using cloud as a foundation for next-generation initiatives -- such as the […]
- Coexistence: Adopting an Optimal IT Infrastructure Model
Some mainstream IT buyers might think that most cloud infrastructure vendors and service providers are essentially alike. But there are key differences. Besides, given the body of market research to the contrary, there’s clearly no such thing as a "one-size-fits-all" cloud solution. Furthermore, if you believe that a hybrid cloud should support an IT agenda to transform a business, then a viable solution must consider the preexisting systems of record within the enterprise. That’s why […]
- How to Research Competitor Keywords (And Find Hidden Gems)
Researching competitor keywords is a go-to SEO strategy — but finding the most valuable keywords to target is the key to seeing success here. Learn more.
- AI Content And Why Originality Will Be More Important Than Ever
There have been a lot of predictions around how AI is going to change the world of SEO and content marketing with no focus on the quality of content produced.
- How to Create Conversion Content (That Actually Converts)
Most articles about conversion content focus on “window dressing.” This post explains what actually converts.
- Deviant Keywords: The ‘Unusual’ Way to Drive SEO Conversions
Deviant keywords are keywords that seem unusual, and may at first seem unacceptable to use in your SEO and content marketing strategy.
- SaaS Keyword Research: Choosing Keywords That Drive Leads
In this guide, we go over our strategy for finding keywords that drive leads (not just traffic) and four common pitfalls.
- How to Hire an SEO: Agencies vs. Freelancers vs. In-House
Learn how to hire an SEO beyond the surface-level advice that most articles discuss.
- How to Use Jobs-to-Be-Done (JTBD) Keywords in Your SEO Content Strategy
We deep-dive into the different types of jobs-to-be-done keywords, providing several examples that you can implement in your own content strategy.
- Applying Pain Point SEO to All-In-One SaaS Products: A Case Study
We’ve already shown through countless articles and case studies that focusing on Pain Point SEO keywords — i.e. prioritizing keywords based on buying intent instead of traffic potential — generates far better SEO ROI than standard top of funnel, traffic-chasing SEO strategies. However, the fact that high-buying intent keywords generate far more SEO ROI than
- Best Content Marketing Agencies in 2023: 5 Options to Consider and How to Choose the Right One for Your Business
We’ve been running our content marketing agency, Grow and Convert, for over 5 years now. In that time, we’ve worked with dozens of clients including SaaS businesses, B2B service businesses, and B2C companies. From these experiences, as well as countless conversations with other businesses about their content marketing experiences (both in-house and with agencies), we’ve
- Grow and Convert Course Case Study: How I Grew ADA Compliance Pros Inbound Leads in 4 Months
Note from Devesh: This is a case study from Lashay Lewis — who is in our course and community — about how she applied the strategies taught in our course to generate leads for her client with content. In 2021, I had the opportunity to work with ADA Compliance Pros (ADACP) — a company that
- Your Employee, Your Biggest Influencer: How to Market Your Brand Through Your Employees
Employee Advocacy: Some Of Your Best Influencer Options The post Your Employee, Your Biggest Influencer: How to Market Your Brand Through Your Employees appeared first on The Social Media Hat.
- How To Think Differently About Influencer Marketing w/ Jason Falls
Partnership Unpacked, Episode 22, with Jason Falls The post How To Think Differently About Influencer Marketing w/ Jason Falls appeared first on The Social Media Hat.
- The Essential Influencer Marketing Partnership Agreement for B2B SaaS Companies
Protect your brand and your influencers, template included! The post The Essential Influencer Marketing Partnership Agreement for B2B SaaS Companies appeared first on The Social Media Hat.
- Why Digital Marketing Education is a Must for Modern-Day Students
From communication skills to personal brand, and even building revenue, digital marketing education is a must for today's students. The post Why Digital Marketing Education is a Must for Modern-Day Students appeared first on The Social Media Hat.
- Why B2B SaaS Influencer Marketing Is A Struggle Worth Overcoming
B2B SaaS Influencer Marketing Is A Powerful Strategy The post Why B2B SaaS Influencer Marketing Is A Struggle Worth Overcoming appeared first on The Social Media Hat.
- How to Create a Partnership Movement in Your Company w/ Jared Fuller
Partnership Unpacked, Episode 21, with Jared Fuller The post How to Create a Partnership Movement in Your Company w/ Jared Fuller appeared first on The Social Media Hat.
- How To Partner With Your Audience To Amplify Your Brand w/ Rachel Stephan
Partnership Unpacked, Episode 20, with Rachel Stephan The post How To Partner With Your Audience To Amplify Your Brand w/ Rachel Stephan appeared first on The Social Media Hat.
- How To Recruit Influencers As Effectively As The Rebel Alliance
Turn those influencers into raving fans! The post How To Recruit Influencers As Effectively As The Rebel Alliance appeared first on The Social Media Hat.
- How To Approach Agency Clients As Partnerships for Greater ROI w/ Dale Wilson
Partnership Unpacked, Episode 19, with Dale Wilson The post How To Approach Agency Clients As Partnerships for Greater ROI w/ Dale Wilson appeared first on The Social Media Hat.
- How to Optimize Your User-Generated Marketing Campaign Using Influencers
UGC is a powerful and effective marketing tactic. The post How to Optimize Your User-Generated Marketing Campaign Using Influencers appeared first on The Social Media Hat.
- The Complete Influencer Marketing Glossary of Terms
Understand the terms and phrases most commonly used in Influencer Marketing. The post The Complete Influencer Marketing Glossary of Terms appeared first on The Social Media Hat.
- How to Scale Partnerships and Collaborations Using SOPs w/ Umair Mansha
Partnership Unpacked, Episode 18, with Umair Mansha The post How to Scale Partnerships and Collaborations Using SOPs w/ Umair Mansha appeared first on The Social Media Hat.
- How To Leverage Live Shopping Influencers To Grow Sales w/ Geoffroy Robin
Partnership Unpacked, Episode 17, with Geoffroy Robin The post How To Leverage Live Shopping Influencers To Grow Sales w/ Geoffroy Robin appeared first on The Social Media Hat.
- How to Use LinkedIn for Influencer Marketing: A Comprehensive Guide
Don't ignore the LinkedIn gold mine of contacts and prospects. Build your influence today! The post How to Use LinkedIn for Influencer Marketing: A Comprehensive Guide appeared first on The Social Media Hat.
- LinkedIn vs. Instagram for Influencer Marketing: Which Platform is Better for Your Business?
Make sure you select the best platform for your brand. The post LinkedIn vs. Instagram for Influencer Marketing: Which Platform is Better for Your Business? appeared first on The Social Media Hat.
- Optimize Google’s new Interaction to Next Paint metric
Interaction to Next Paint is becoming one of the Core Web Vitals metrics that impact Google rankings. Learn what this change means and how you can optimize your website The post Optimize Google’s new Interaction to Next Paint metric appeared first on Search Engine Watch.
- Keeping up with the fluidity of the modern consumer
Getting omnichannel targeting right in a complex, digital-first world The post Keeping up with the fluidity of the modern consumer appeared first on Search Engine Watch.
- Outreach: Make every email count
Email outreach is getting harder and harder as people are tired of daily unsolicited emails. Here’s how to generate better results with your email outreach The post Outreach: Make every email count appeared first on Search Engine Watch.
- Five video optimization tips to help boost your landing page conversions
Videos can considerably increase your landing page conversions, if you use them right. They will also help you create additional traffic and product discovery channels The post Five video optimization tips to help boost your landing page conversions appeared first on Search Engine Watch.
- Insights to empower 2023 ecommerce strategies
Discover four tips retailers and advertisers can use to boost conversion, improve ROAS (Return on Ad Spend), optimize price, and build successful ecommerce strategies in 2023 The post Insights to empower 2023 ecommerce strategies appeared first on Search Engine Watch.
- Seven huge, yet common SEO mistakes to avoid in 2023
Here are some of the most common SEO mistakes that could be sabotaging your online presence and how to avoid them in easy steps The post Seven huge, yet common SEO mistakes to avoid in 2023 appeared first on Search Engine Watch.
- Seven tips to optimize page speed in 2023
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If you want your newsletters to stay ahead of the curve year after year, it’s important to keep up with new email design changes and trends.
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Without the looming economic challenges, marketers have already been facing major issues on the media front. Media measurement, ad fraud, brand safety, The post Managing Marketing: Dealing With The Challenges Of Media appeared first on TrinityP3 Global Marketing Management Consultants.
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Paul Everson is a director and Chief Growth Officer at Paper + Spark, an independent consulting firm specializing in business transformation. But The post Managing Marketing: The Importance Of Lifetime Learning appeared first on TrinityP3 Global Marketing Management Consultants.
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One of the important factors in any pitch decision is how aligned the agency is to the advertiser’s culture. And while there The post 10 personality types agencies may encounter in a new business pitch appeared first on TrinityP3 Global Marketing Management Consultants.
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What the recent changes in the product mean for businesses running or considering Salesforce Commerce Cloud
Providing a great IT experience for your office doesn’t have to be a challenge.
Providing a great IT experience for your office doesn’t have to be a challenge.
Organizations that strive to deliver secure digital experiences will achieve competitive advantage by safely unleashing application innovation that delights customers.
How Building Management Systems help meet operation challenges today and tomorrow
Application Programming Interfaces, or APIs, were developed to streamline the way digital ecosystems communicate and interact with each other. At their core, APIs abstract the complexity of connecting multiple disparate systems.
Global automaker Mercedes-Benz AG aims to develop cars that are not only intelligent but also autonomous. To do this, the company needed a data platform to collect and manage massive amounts of data from test