Discover the latest Digital and Marketing trends, strategies, and resources to drive your business forward
Resources
- Build or Buy a Software Solution: Know Your Options!
The right software can serve as a growth catalyst for your business. A robust software solution can empower your team to work more efficiently, better serve your clients, and optimize business performance. But when searching for these software solutions for your business, you’ll have to make many different decisions along the way. One of the The post Build or Buy a Software Solution: Know Your Options! appeared first on Fingent Technology.
- 5 Advanced Technologies Inevitable For Your Business Today
The strategic significance of advanced technologies as a critical business component is recognized by enterprises like never before. Besides business modernization and cost reduction, advanced technologies allow you to compensate for labor shortages, improve brand value and competency, and expedite research and innovation processes. However, several companies jump onto the bandwagon without properly understanding the The post 5 Advanced Technologies Inevitable For Your Business Today appeared […]
- Is AI-Powered Mobile App What You Need For Your Business Now?
From the moment we wake up, mobile apps have become an inseparable part of our lives! From sleep trackers to fitness apps to alarm clocks and everything in between, we rely on mobile apps to accomplish almost every daily task. Mobile apps also play a vital role in more complex choices in life, like dating. The post Is AI-Powered Mobile App What You Need For Your Business Now? appeared first on Fingent Technology.
- React Native, Flutter, Ionic, Xamarin – A Comparison Between The Top Mobile App Development Frameworks
Frameworks are the backbone of mobile app development. They are essential to building dependable apps quickly. When choosing a framework, you can choose between native or cross-platform applications. Though both approaches have advantages, cross-platform applications work on multiple devices regardless of their operating system. Different companies use different technologies to build and design great apps. The post React Native, Flutter, Ionic, Xamarin – A Comparison Between The Top Mobile […]
- Why App Modernization Projects Fail – The Secret To A Successful App Modernization Project Journey!
Modernization is a desire to stay relevant and grow. App modernization does just that for businesses. It enables them to stay relevant and grow. In line with that, organizations worldwide are scrambling toward digital transformation. How does that benefit businesses? App modernization or updating older software for newer computing approaches extends the lifespan of an The post Why App Modernization Projects Fail – The Secret To A Successful App Modernization Project Journey! appeared first […]
- Node.Js Vs Ruby On Rails: Diving Deeper Into The Popular Backend Frameworks
Digital presence is no longer confined to a static website. The advent of backend frameworks has helped raise the standards of web development. The backend frameworks are an important aspect of web development. These frameworks help in creating necessary online platforms and applications. Finding a suitable framework that ensures utmost scalability and performance is the The post Node.Js Vs Ruby On Rails: Diving Deeper Into The Popular Backend Frameworks appeared first on Fingent Technology.
- Fingent Ranked as a Top Software Development Company in Education for 2022 by Online Degree!
Here’s another feather on our hat! Fingent ranks amongst the “The Best Software Development Companies In Education – 2022” listed by the leading consumer education website, Online Degree! This year’s focus is a huge testament to the work done by Fingent to address the most critical development issues that educators and students are currently facing The post Fingent Ranked as a Top Software Development Company in Education for 2022 by Online Degree! appeared first on Fingent […]
- Is Open Source The Crucial Catalyst For Your Digital Transformation?
‘There is success through many advisers.’ This ancient proverb has proved not just true but very effective and powerful in this digital age. This is precisely what Open-Source Software (OSS) accomplishes. It allows for collaborative development where the community can modify and enhance the source code. Open-source systems can help businesses adapt quickly to changing The post Is Open Source The Crucial Catalyst For Your Digital Transformation? appeared first on Fingent Technology.
- Machine Learning in Business: Use Cases & Business Benefits
Machine learning is changing the face of everyday life, science, and business. It is revolutionizing all industries, from advancing medicine to powering various cutting-edge technologies. Though Machine learning (ML) was a part of AI’s evolution until the 1970s, it evolved independently. It has become a chief response tool for cloud computing and eCommerce. The goal The post Machine Learning in Business: Use Cases & Business Benefits appeared first on Fingent Technology.
- Re-imagining Your Business with AI: A Complete Guide For Successful Implementation!
From the mundane to breathtaking, AI is disrupting virtually every business process in all sectors. People are ceasing to associate Artificial Intelligence with science-fiction dystopias as Artificial Intelligence (AI) is taking more commonplace in our daily lives. While such acceptance in mainstream society is a new phenomenon, it is not a new concept in business. The post Re-imagining Your Business with AI: A Complete Guide For Successful Implementation! appeared first on Fingent […]
- Taste of success: FoodCloud uses technology to get surplus food to nonprofits more efficiently
The post Taste of success: FoodCloud uses technology to get surplus food to nonprofits more efficiently appeared first on Transform.
- Vulcan Coalition helps people with disabilities train for AI jobs
The post Vulcan Coalition helps people with disabilities train for AI jobs appeared first on Transform.
- Never too late: Microsoft, Generation Singapore help mid-career job seekers pivot to tech
The post Never too late: Microsoft, Generation Singapore help mid-career job seekers pivot to tech appeared first on Transform.
- Faster data, faster car: How BWT Alpine F1 Team aims to lead the Formula 1 tech race
The post Faster data, faster car: How BWT Alpine F1 Team aims to lead the Formula 1 tech race appeared first on Transform.
- Power Platform helps chemical and cosmetics company Kao gain control of inventory and empower employees
The post Power Platform helps chemical and cosmetics company Kao gain control of inventory and empower employees appeared first on Transform.
- Employee utilizes Power Apps to help Doosan stay fully stocked
The post Employee utilizes Power Apps to help Doosan stay fully stocked appeared first on Transform.
- Why the CIO of Daimler Truck North America believes data and technology can help solve supply chain problems
The post Why the CIO of Daimler Truck North America believes data and technology can help solve supply chain problems appeared first on Transform.
- Azure Space helps bring ubiquitous connectivity and rapid insights from space for national security missions
The post Azure Space helps bring ubiquitous connectivity and rapid insights from space for national security missions appeared first on Transform.
- Doing more with less: How organizations shape the future with a strong digital posture
The post Doing more with less: How organizations shape the future with a strong digital posture appeared first on Transform.
- Haleon harnesses Microsoft’s Seeing AI technology to make health product information more accessible for people who are blind or have low vision
The post Haleon harnesses Microsoft’s Seeing AI technology to make health product information more accessible for people who are blind or have low vision appeared first on Transform.
- We’re making a sustainable business our reality
Cisco is investing heavily in our future as a sustainable business and we are committed to helping our customers and partners meet their own sustainability goals. Learn how:
- Latest Cisco Data Center Innovation Available to Customers Simply and Flexibly Through Cisco Enterprise Agreement
The Cisco Enterprise Agreement provides even more customer value with the announcement of the new Data Center enrollment, providing access to a wide range of Cisco data center technology.
- Enabling MaaS Through a Distributed IoT Data Fabric, Fog Computing and Network Protocols
Transport networks in cities and regional centres are under increasing pressure from escalating customer demand. Fuelled by population growth, increasing urbanisation and expanding customer expectations, governments and private sector transport...
- Towards a Multimodal Transportation Data Framework
Digitisation is occurring at a rapid pace across all modes of transportation. Whether this be future disruptive services such as Mobility-as-a-Service or improving road safety through Connected and Automated Vehicles;...
- Securing Solutions in the Race to Digital Transformation
#CiscoCapital Kristine Snow shares how the freedom of flexibility by our financing solutions can help shape how organizations succeed in digital transformation.
- Laying the Foundation to Secure Critical Infrastructure
With the rising wave of global Digitization, Industry 4.0 and the Industrial Internet of Things (IIoT) are demanding more network connectivity and creating greater opportunity for scalable internet-based attacks. It’s more critical now than ever that the foundational building blocks of Industrial and Automation Control Systems (IACS) incorporate capabilities that can withstand today’s internet threats.
- Industrial IoT Routers & Gateways – Under the Hood of IPsec VPN
Today, industrial IoT routers and gateways not only connect remote devices and users to central operation centers, they may also process and report data in the context of a fog computing architecture.
- Is Your Organization Ready for Digital Transformation?
Cisco knows what it takes to transform businesses. Our simple buying programs, security portfolio, and collaboration and networking solutions are accelerated by our services and partner ecosystem.
- How financing will help accelerate India’s digital transformation
With the right customers and partners, Cisco Capital will focus on projects that further digital initiatives in India over the next five years.
- Celebrating the Pride Season: Spread the message of Love
As an equal opportunity employer, Happiest Minds is dedicated to building a safe and welcoming work environment. It is our mission and vision to design an open environment that promotes and encourages the expression of our unique identities. We believe The post Celebrating the Pride Season: Spread the message of Love first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- The Trends that are Shaping the Future of RPA
COVID-19 permanently altered how we all do business in many ways, not the least of which may be the extraordinary growth robotic process automation (RPA) has encountered over the past two years. The RPA market took off because of the The post The Trends that are Shaping the Future of RPA first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Net Zero Carbon – Enterprise Energy Management Solutions
Energy such as electricity has become a basic need for human beings. The interesting fact about energy consumption is that 83% of the energy we use comes from fossil fuels, among which oil is the most significant energy source, followed The post Net Zero Carbon – Enterprise Energy Management Solutions first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- The need for the Power Platform in your business
We all know that the past year has driven disruption and innovation throughout the economy. As business conditions shifted in early 2020, more and more organizations started transforming their business into the cloud, modernizing their applications with enterprise-grade capabilities and The post The need for the Power Platform in your business first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Cloud-based Networks: Why is this transition necessary?
Considering how things have changed in the recent past, the powerful impact of Cloud-Managed services has made organizations realize and transform how they function and deploy their services. With the increasing number of connected devices, managing your network traditionally will The post Cloud-based Networks: Why is this transition necessary? first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Automation & Visualization – the next phase of Data and AI
It has become quite evident now that the proclamation of “Data being the new oil” wasn’t hyperbolic in the least. In fact, over the last decade there has been an unprecedented avalanche of data that is being generated and the The post Automation & Visualization – the next phase of Data and AI first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Wi-Fi 7 (802.11be) is on its way and what that means for Testing
Today, almost everyone in the world is using Wi-Fi for connecting their devices for smooth and easy go wireless connections. With the explosion of smart devices, it has become common for most homes to have a set up for 4K The post Wi-Fi 7 (802.11be) is on its way and what that means for Testing first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- The Metaverse isn’t coming – IT IS ALREADY HERE!
Like almost everything new and buzzworthy in the exciting world of technology, the Metaverse is anything but new. The origins of the term go all the way back to 1992 when Neal Stephenson coined the term in his science-fiction novel The post The Metaverse isn’t coming – IT IS ALREADY HERE! first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- How IoT is changing EV Charging landscape
As the charging infrastructure evolves in various regions, their monitoring and management will become more challenging in the coming times. Today, most electrical vehicle charging stations are decentralized and have a very complex structure, making it hard to manage and The post How IoT is changing EV Charging landscape first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Technology can help women break the bias and create a better tomorrow
The theme for International Women’s Day this year is “Gender equality today for a sustainable tomorrow”. This theme has been chosen to recognize and appreciate the contributions of numerous women leaders around the globe who have overcome the odds and The post Technology can help women break the bias and create a better tomorrow first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- The key trends for IoT in 2022
The Internet of Things (IoT) is a term that portrays the increasingly sophisticated ecosystems of online, connected devices we share our world with. The somewhat odd name alludes to the fact that the first iteration of the internet was simply The post The key trends for IoT in 2022 first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Digital Process Automation – Modernize the Core & Leverage the New
It was not long ago that Digital Process Automation (DPA) was mainly consigned to a few experimentative champions looking to bring about marginal improvements in their respective departments. However, in the last few years DPA has built up a lot The post Digital Process Automation – Modernize the Core & Leverage the New first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Customer Satisfaction- Benefits and prominence and how can it be achieved.
Customer satisfaction is not a new term in the business world. It all started right from the Babylonian empire, where business people used various approaches to sell their goods to make money. As the world got civilized, customer satisfaction metrics The post Customer Satisfaction- Benefits and prominence and how can it be achieved. first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- I really don’t want to say Digital!!
My marketing colleagues are rightly on my case to use the word Digital. We are of course proud to position ourselves as “Born Digital . Born Agile”, however in the present scenario, I feel the word digital has been abused The post I really don’t want to say Digital!! first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Formulating the right Testing Approach for Intent Based Networking Systems
Network Service Providers and standalone vendors are embracing new technologies to build a strong and scalable services. Network management using existing network orchestration solutions require manual configuration to support automation. One such example is configuring the NETCONF servers using either The post Formulating the right Testing Approach for Intent Based Networking Systems first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- Data led business optimization for CBO
Lera’s Business Intelligence – Enterprise Data Warehouse (BI-EDW) Services helped the Co-operative Bank of Oromia (CBO) accelerate its data-driven business operations and helped mitigate data redundancies to achieve rapid analytics and insights, improved Customer loyalty with BI and enabled data-led decision making. The post Blogs appeared first on Lera Technologies.
- Undata Yourself To Get #insights To Your Customers’ Needs!
I was asked in my last meeting as to how data can help in winning and retaining customers, and also excelling in customer experience. In our conversation, the pattern started to appear. The challenge was not that the client was not aware of the importance of data; her main concern was that her team was The post Blogs appeared first on Lera Technologies.
- Digital Disruption – What Is Disruption Anyway?
The term disruption sounds alarming, but when the same term is associated with the digital platform it simply means a transformation or evolution. Digital disruption is the remodelling of the existing business modules with new technologies. It transforms the existing products into an upgraded format that is provided at a lower cost to the customer. The post Blogs appeared first on Lera Technologies.
- Rapid ETL implementation for VP Bank
Lera provided VP Bank, the second largest commercial bank in Vietnam, an end-to-end automated solution to enable lightning-fast extraction and transformation with secure storage of business data for consolidated reporting and analysis that further lead to actionable insights The post Blogs appeared first on Lera Technologies.
- Implementing Data Lake Using Azure
An energy company with different verticals had to be set up with centralized data and a cloud engineering team. They had a central team of architects, who design the future state system, define what tools to use, define development standards and define DevOps processes. With Lera, separate project teams were identified to work with each business vertical, to follow clearly defined development and deployment standards and guidelines. Each team was enabled to adopt the same development […]
- Implementing Data Lake On CDH
A large agri-business has multiple business verticals, each vertical working in silos, and each vertical has their own project team. Many times they end up having separate data architecture and each project team adopts and follows different approaches for implementing data lake solutions. We standards for architecture and tools to be used by the different teams. We defined data ingestion approach, transformation approach and data access security to migrate and upgrade the infrastructure […]
- Implementing Data Lake On Hadoop
Organizations face a huge challenge in processing big data from RDBMS systems in batch or real-time to set up a data lake on Hadoop to produce an output to suit their data warehouse or data mart. To do so requires transformation of the business layer to consume data from Hadoop. Our transformation accelerator provides a code-less framework and data engineers have to focus only on the business specific transformation and the other simple transformations after the raw data is ingested into the […]
- Improved Cyber Security
Data breaches involving financial service firms increased by 480% from 2017 to 2018. With each attack costing financial institutions millions, innovative solutions is a pressing need. Analytics can help detect anomalies, orchestrate and automate the response of organizations to threats. Our big data analytics can help you quantify and understand potential risks, determine security priorities and develop processes to counteract the damage in the eventuality of a breach. It helps you gain […]
- Personalised Customer Experience
What matters to most customers in this year is greater personalization, more automated services, and easier access to services to capture market share. Big data gives you a full view on your business from customer behavior patterns to internal process efficiency and even broader market trends. This means you can make informed, data-driven decisions and, subsequently, obtain business results. Your data can give you valuable insights into user behaviour and help you optimize your customer […]
- Price Optimization
Traditional pricing methods are influenced by internal perception, and further limited by lack of real-time market data resulting in simplistic pricing. With the right prices, your firm can draw in new customers while continuing to satisfy existing ones. FinONe uses Predictive Analytics to set a service fee specific for each customer or transaction. It maintains an accurate and updated Rolodex of all your customers (Golden Customer Record) integrated to a dashboard that visualizes and helps to […]
- 5 Steps to Improve Enterprise Agility with Intelligent Automation
There’s a revolution going on in the way things are getting done. We're facing a paradigm shift, as the combination of Artificial Intelligence (AI) and Robotic Process Automation (RPA) – in other words, Intelligent Automation (IA) – is disrupting the old ways of working.
- Top 5 Challenges of Finding Tech Staff for Digital Transformation
Using digital technologies to transform your business is essential for organisations of all sizes and industries. According to a KPMG survey, more than 70 percent of the UK workforce believes that digital transformation is a “key priority” at their workplace.
- Property Letting Management Appian Application
- Appian Haulage Document Planning System
Convedo's Haulage Document Planning System (HDPS) is a personalized client solution that streamlines the documentation process concerning haulage activities and manages documents associated with the import and export of cargo based on a given route.
- Appian Maintenance Management Tool
Convedo's Maintenance Management Tool is a process solution for companies performing maintenance work to keep commercial buildings safe and operational. This application improves the process of submitting requests and helps engineers to track their workload. The application allows users to inspect all processes in a quick and easy way. Furthermore, it improves communication between employees using automated emails and alerts. The progress of each request can be monitored in real-time.
- ROAP - Appian Robust Onboarding Automation Platform
It is well known that an employee's onboarding experience within an organisation plays a crucial role in improving engagement, retention and overall boosts productivity and thus the success of a company. Employee onboarding does not have to be messy, time-consuming and stressful. Robust Onboarding Automation Platform (ROAP) is an end-to-end onboarding solution built to make the onboarding experience as smooth as possible and streamline HR processes within a single application. The platform has […]
- Facility Issues and Orders management Appian Application
Convedo’s Facility Issues and Orders management application provides one portal to give organisations an overview of their sites/properties' health and budgetary performance. The Application provides instant and intuitive insights through the Area Managers dashboard increasing the transparency of the business costs for upkeep and equipment. This solution enables quick decision-making from the senior management team, allowing the business to be responsive and dynamic. This Application also […]
- MindHub - Appian Solution To Modernize Mental Health Provision
MindHub modernises mental health provision, by providing tools that enable mental health practitioners and their patients to monitor, communicate and address mental health concerns more effectively and efficiently. Where mental health provision is traditionally provided on an appointment basis, MindHub attempts to supplement this by allowing patients to record and monitor their daily mental well-being, record recurring contributory factors such as sleeping patterns, self-perceived mood scores, […]
- HR Automation: What Is It and How Can It Help You?
The human resources department is a crucial, yet often underappreciated, component of any organization. By taking charge of employee recruitment, onboarding, training, and management, HR plays an essential role in ensuring that your human capital is working at peak efficiency.
- Pathway To Success With Chatbots
Deciding to use chatbots can feel like just the start of the journey. Many businesses tell us they can see the benefits but worry about the hassle and hitches of implementing a chatbot to their set-up. To help ease these concerns, we’ve developed a clear, proven implementation road map. Here’s how it all works.
- #25 Chatbot Adoption - The Process & Automation Podcast
Listen to all our episodes here.In this episode of the Process & Automation Podcast, The Automation Guys are sharing amazing tips for faster adoption of chatbot technology.
- The top 5 things you didn't know about chatbots
You might think you know everything you need to know about chatbots—they’re conversational agents that use artificial intelligence to handle many routine queries and issues for your business, including marketing, orders, and customer service. But this definition, while accurate, only scratches the surface of what’s possible when you bring chatbots into your organization. In this article, we’ll discuss some of the biggest myths and surprises about chatbots
- Episode #24 - Intelligent Automation and Customer Success with Netcall's Richard Farrell
Listen to all our episodes here.
- The Top 5 Most Valuable Chatbot Use Cases
The term “chatbot” describes any intelligent software agent that communicates with users in a human-like manner: handling queries in English or another natural language, and responding in kind. Chatbots such as DRUID have earned widespread attention for their ability to hold sustained, often realistic conversations with human users.
- Simplifying SAP S/4HANA Vendor/Supplier Onboarding with Automation
No company is an island: every organization depends on third parties to provide them with products and services that they can’t (or don’t want to) get on their own. To ensure a smooth, cordial relationship, vendor and supplier onboarding is a crucial practice for businesses of all sizes and industries.
- Meet the new features for maximum email deliverability in Growmatik
Don’t let spammy content and bounced emails keep you from reaching your audience! Boost your email deliverability using a content analyzer, address validator and more. The post Meet the new features for maximum email deliverability in Growmatik appeared first on Growmatik.
- What We Shipped: Email Address Validator, Popup Builder, Social Element Improvements and More
It's time once again for Growmatik to be updated with new features and improvements. Our latest round of updates includes an email validator for deliverability, a popup builder, social element improvements, new support and knowledge base and more. Let’s take a look at what we’ve achieved since September 2022. The post What We Shipped: Email Address Validator, Popup Builder, Social Element Improvements and More appeared first on Growmatik.
- Take Advantage of the Exclusive 50% off All Growmatik Plans This Black Friday
We are offering a 50% off all Growmatik plans indefinitely this Black Friday season. Grab yours fast before it's too late! The post Take Advantage of the Exclusive 50% off All Growmatik Plans This Black Friday appeared first on Growmatik.
- What We Shipped: WorkFlow, Shopify Integration, Stripe Events, HubSpot Integration, New Templates and More
You asked and we listened! In the past four months, Growmatik has added a ton of new features, from exciting new templates to HubSpot and Shopify integration, workflow, Stripe events and more. To learn how these new features can take your marketing automations to a whole new level. The post What We Shipped: WorkFlow, Shopify Integration, Stripe Events, HubSpot Integration, New Templates and More appeared first on Growmatik.
- What We Shipped: Revamped Automations Page, New People Page, New Pricing and More
At Growmatik we’ve been busy at work doing some spring cleaning, and after just two months we’re ready to debut our latest update! Discover how we’ve improved even more thanks to your feedback, with a new Automations page and People section, plus 3D automation rules and a fairer pricing structure in this blog post. The post What We Shipped: Revamped Automations Page, New People Page, New Pricing and More appeared first on Growmatik.
- What we shipped: Improved email and popup builder, Easy Digital Downloads compatibility, guest customers compatibility and more
New user experience and options in the email and popup builder, compatibility with Easy Digital Download, marketing actions for guest customers, better template management and more. Learn about above features that we've been working on and now are ready to use. The post What we shipped: Improved email and popup builder, Easy Digital Downloads compatibility, guest customers compatibility and more appeared first on Growmatik.
- 15+ Effective Popup Design strategiess to get inspired
Unsure about the effectiveness of popups? Find out some of the most effective strategies in popup design to make sure that your popups are achieving the goals you desire in this article. The post 15+ Effective Popup Design strategiess to get inspired appeared first on Growmatik.
- 13 essential marketing automation KPIs smart marketers monitor
Have you ever wondered if you are in the right marketing strategy? In this blog post you can find essential data to measure the efficiency of your efforts and see how close you are to your business goals. The post 13 essential marketing automation KPIs smart marketers monitor appeared first on Growmatik.
- 7 deadly reasons why marketing automation fails
Is marketing automation a bad idea? You’re probably not using it right! In this article you will find 7 of the deadliest marketing automation mistakes you can make and how to avoid it. The post 7 deadly reasons why marketing automation fails appeared first on Growmatik.
- 10 welcome email templates to inspire your onboarding campaigns
It's important to build a good relationship with leads from beginning. In this article you will find essential features of a good welcome email with examples of welcome email templates to inspire your onboarding campaigns. The post 10 welcome email templates to inspire your onboarding campaigns appeared first on Growmatik.
- Social Commerce and Accessibility Marketing Trends
As we discuss Tiktok marketing trends earlier and a few marketing trends later for this year, social commerce and accessibility are playing an important role. Let’s take a look: Social Commerce Marketing Trends Marketers kicked 2022 off with high hopes for social commerce that were dampened by skepticism and slow starts as the year went
- Tiktok Marketing Trends
Where is marketing headed in 2023? Well, with the onset of new technologies, Instagram’s Reels-first strategy, the Metaverse, a cookie-less world, and many more changes and updates, one of the keywords for this year is “adapt”. We’ve studied algorithm updates, technological advances, and different social media feature releases to determine the marketing trends you need
- How to Lower Your CAC on LinkedIn
Launching social ads can sometimes feel like taking a shot in the dark. But what if you were given a light that instantly illuminated every prospective buyer who is actively researching your product? Suddenly, the world of social advertising would seem a little less precarious. If social ads are the depths of a cave, then
- 5 Ways To Drive LinkedIn Success
Now that you’ve identified which accounts are researching your product, it’s time to launch your campaign. But before you do that, it’s important to know how to craft the perfect target segments and messaging so you can make sure your ads are as effective as possible. 1. Build a list of targeted accounts Cast your
- Introducing Wordfence Intelligence
Wordfence protects over 4 million websites in over 190 countries and territories on over 12,000 unique networks. Wordfence know who is attacking those websites in real time and the kinds of attacks they’re using. Each attack on one of their customer websites is reported to them as it happens, at a rate of over 700
- Ultimate Affiliate Marketing Guide For Nigeria
So, our first destination is Nigeria, a country in West Africa. Nigeria is a federal republic that includes 36 states, plus – the Federal Capital Territory, where Abuja, the capital, is located. The largest Nigerian city is Lagos, which is the second-large in Africa and one of the largest rural areas in the world. Nigeria
- Ultimate Affiliate Marketing Guide For Brazil
Brazil is the largest country in both Latin and South America, as well as the fifth largest and seventh most populated in the world. The capital of Brazil is Brasilia, and the most populated city is Sao Paulo. Brazil consists of 26 states and the Federal District. The Brazilian nation is considered as one of
- Ultimate Affiliate Marketing Guide For India
India is a South Asian country. It is the second-most populous democratic country and the seventh-largest area in the world. This GEO is known as very diverse regarding cultures, ethnicities, and languages. India is known all over the world due to its rich culture, art, and spiritual teachings. Years ago, India couldn’t boast of a
- Ultimate Affiliate Marketing Guide For Philippines
The Philippines is an archipelagic country in Southeast Asia. It consists of 7,641 islands and has a thirteen-large population in the world. The Philippines is known as a multicultural country with diverse ethnicities throughout the islands. There are two highly-developed cities there – Manila, the capital, and Quezon, the largest urban area. The economy of
- Ultimate Affiliate Marketing Guide For Indonesia
Indonesia is located in Southeast Asia, and it is the largest island country in the world that consists of more than 17,000 islands. Indonesia is the 14th largest country and one of the most populous Muslim-majority areas around the globe. This country is known for cultural diversity and religious pluralism, which is reflected in its
- Misleading Content | Unreliable Claims | Google Ad Approvals
An ad disapproved for “Misleading content” likely includes claims on the ad or landing page that are not supported, or misrepresent by the advertiser. Sometimes either the advertiser is not aware of Google Ads Policies which is why you see the error....
- Best Cheap WordPress Hosting Companies – 7 Best Options (2023)
WordPress is one of the most common CMS used in the online industry, with survey’s reporting as much as 43% of the web is powered by WordPress. Before we go into the detail, let me explain a little...
- Google Ads Account Suspension: Circumventing System Policy Violation in Google Ads
Circumventing System is a widely popular suspension message someone receives whenever his Google Ads account is suspended. I know many business and service companies rely on Google Ads for promotion, marketing and branding purposes. So at a sudden...
- Google Ads Adwords Account Suspensions 2023 | Fix and How to Guide on Google Suspended Accounts
It’s been more than 13 Years I have been dealing with Google Ads Adwords and during the journey, I have received several complaints from people on their Google Adwords Ads Account Suspension. Some people admit their mistake and...
- Hostinger Review – 2023 – Do Not Buy Hostinger Until You Read This
I have been using Hostinger for around 2 years. One of the finest SSD based hosting with Light Speed Cache. Hostinger is a web hosting provider that offers a variety of hosting services, including shared hosting, VPS hosting,...
- Vlog #208: Jeff Ferguson On Starting His Own Digital Marketing Agency
In part one, we go through Jeff Ferguson's long history in search marketing. Here, in part two, we pick up with him starting his own agency...
- Unconfirmed Google Update Impacting Product Reviews Sites On Thursday, January 26th?
On Thursday, January 26th, there were some signs of a possible Google search ranking algorithm update. The signals and chatter I was tracking, honestly, were not at super high levels. However, now that I see Glenn Gabe shared some really shocking charts of sites previously impacted by Google updates but now seeing a big swing. This is not necessarily a product reviews update but rather sites in the product reviews space that are seeing massive swings on the 26th.
- Yandex Search Ranking Factors Leaked & Revealed
Yandex had a boatload of its source code across all its technology allegedly leaked by a disgruntled employee and part of that was the source code for Russia's largest search engine - Yandex. As you can imagine, SEOs and others are diving in and seeing what they can learn from the source code.
- Google: If You Redesign Your Site Your Rankings May Go Nuts
Gary Illyes from the Google Search Relations team posted another PSA on LinkedIn. This time he said, "when you redesign a site, its rankings in search engines may go nuts."
- Google: Don't Use Relative Paths In Your rel-canonical
Gary Illyes from from the Google Search Relations team posted another PSA on LinkedIn, this one says "don't use relative paths in your rel-canonical." Gary wants you to use the full, absolute URL, when it coms to rel-canonical.
- Google Ads News & Feature Announcements Dry Up
The Google Ads team has not posted a new feature announcement or any new announcements on its new features and announcements page for about two and a half months, since November 17, 2022, and any Google Ads policy updates since mid-December.
- Display Wall At Google Pier 57
- Daily Search Forum Recap: January 27, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Ads now supports negative keywords on the account level. SEOs trust YMYL content less if AI writes it...
- Search News Buzz Video Recap: Google Layoffs, DOJ Sues Google, Search Console Content Ideas & Google Optimize Going Away, Yahoo Search Comeback
As I mentioned briefly last week, Google announced mass layoffs last week, and I discuss what I know so far about it. There are also reports that Google is pushing advertisers to use third-party resellers and not their internal staff. The DOJ sued Google again to break...
- Poll: Most SEOs Won't Recommend Using AI To Write Content
A new Twitter poll shows that most SEOs do not yet feel comfortable recommending using AI to write client content. The poll asked, "Would you recommend using an AI writer to your clients?" Most SEOs said no.
- Google Search Result Snippet Scrollable On Some Browsers
Did you know that in some browsers, specifically on Android on Chrome and maybe others, that you can scroll to see more of a longer and truncated snippet in the Google Search results? I didn't but Kamran Badal spotted this the other day and Glenn Gabe was able to replicate it.
- Gary Illyes: Google Search Handles marquee Tags Appropriately
Gary Illyes, from the Google Search Relations team, said on LinkedIn that Google Search handles the marquee HTML tag "appropriately." What does it mean by appropriately? That is Gary for you.
- Google Ads Gains Account-Level Negative Keywords
We knew it was coming, Google Ads now supports negative keywords for brand safety at the account level. Google has just added account-level negative keywords to Google Ads and the PPC community is happy about it.
- Poll: AI-Generated YMYL Content Trusted Less By SEOs
Lily Ray ran a Twitter poll asking SEOs if they trust content in the YMYL, your money or your life, category more, less or the same if it was written by AI. The vast majority of responses said they trust AI-generated content less than human-generated content.
- Google Cotton Candy Machine In London
- How AI can affect your digital marketing campaigns
Artificial intelligence (AI) is transforming digital marketing and becoming more and more crucial to customer experience. Whether you’re a tech-savvy marketer or a marketer looking to get up to speed, AI-driven marketing automation can help you increase customer engagement, personalisation and sales conversion rates. In this blog, we’ll look at how AI-powered marketing automation works,... View Article The post How AI can affect your digital marketing campaigns appeared first on Fifteen.
- Google: What’s new for 2023?
Google enhances its tools and algorithms on an on-going basis so it’s important to stay in the know and adapt with it. Whilst many of the changes are already in play, we’ve put together this helpful guide so you can factor in any adjustments around Google’s update. We’ll explore the key changes at Google that... View Article The post Google: What’s new for 2023? appeared first on Fifteen.
- How to get conversions from copywriting
The ultimate goal of copywriting is to encourage your target customers to take specific actions, which usually tends to be to purchase a product or a service. Since it is persuasive writing, you ideally need to sell the idea without appearing too eager and coming across as aggressive. But here lies the tricky part; how... View Article The post How to get conversions from copywriting appeared first on Fifteen.
- What is website migration?
A website migration is a term used to describe any significant changes to a website’s setup. This can include changes such as a URL or domain name change or even more complex changes such as the migration of a website to an entirely new server host or in extreme cases moving the website platform itself.... View Article The post What is website migration? appeared first on Fifteen.
- What is software development and why is it important?
Computer and mobile applications are essential tools to almost every person living in modern society. From banking to communicating with relatives on the other side of the world these tasks would be difficult (some frankly impossible) without modern software. A lot of this convenience is taken for granted as it is so easily accessible and... View Article The post What is software development and why is it important? appeared first on Fifteen.
- Fifteen are now an Accredited Supplier for Matrix MM
We are excited to announce that Fifteen have become an accredited supplier of Matrix MM. By becoming an accredited supplier potential customers can be sure to receive transparent and reputable project delivery from an accredited agency. Who is Matrix MM? Matrix MM is a service for any business looking to find the right agency for... View Article The post Fifteen are now an Accredited Supplier for Matrix MM appeared first on Fifteen.
- Web Development Essentials: Your Comprehensive Career Guide
There are certain web development essentials that you need to have a strong knowledge of to enter this career in 2022. It takes time and dedication to learn and practice the skills necessary to succeed, and you need to know what type of web developer you wish to be. The career opportunities are strong if... View Article The post Web Development Essentials: Your Comprehensive Career Guide appeared first on Fifteen.
- Why Custom Web Design Is Better Than Templates
Individuals and businesses alike that have a limited budget can benefit greatly from using a drag-and-drop website builder and a template. However, this practice does have its drawbacks. If you find yourself missing features or just needing more than a website builder and template can offer you, it might very well be time that you... View Article The post Why Custom Web Design Is Better Than Templates appeared first on Fifteen.
- What is lead generation in digital marketing?
Thanks to the internet, marketing a business is no longer as easy as posting an advert in a newspaper or handing out flyers on the street. In order to stand out and make money, you require a strong lead generation strategy. In this article, we discuss what lead generation is, why it’s important and how... View Article The post What is lead generation in digital marketing? appeared first on Fifteen.
- 5 tips on how to increase your website loading speed
If you’re setting up a business and want to advertise your products or services online to draw in new customers, you will need a website. However, the last thing you want is a slow, lagging site that people will simply leave after a few seconds. So, to prevent potential customers from going to your competitors... View Article The post 5 tips on how to increase your website loading speed appeared first on Fifteen.
- Five Modernization Trends Impacting the Future of Digital Integration Architecture
Integration architecture has evolved over the years. The first generation was characterized by tools and architectures that lasted from the 1990s to the early 2000s. A service-oriented architecture/enterprise service bus The post Five Modernization Trends Impacting the Future of Digital Integration Architecture appeared first on Wipro Digital.
- The Digital Adoption Platform: Enabling Sustainable Change During Digital Transformation
In the quest to stay competitive, more and more companies are pursuing ambitious digital transformations that promise to deliver automation, efficiency, and scalability — and that will change the way The post The Digital Adoption Platform: Enabling Sustainable Change During Digital Transformation appeared first on Wipro Digital.
- Adopt AI, Accelerate Digital: Transforming Finance for the Future
During the past century, finance has grown in sophistication, precision, and importance – however, the operating model of the finance function has changed surprisingly little. Now is the time for The post Adopt AI, Accelerate Digital: Transforming Finance for the Future appeared first on Wipro Digital.
- A New Route to Customers for Consumer Goods Brands
For decades, consumer goods companies had a set path to their customers through physical stores. They recognized the importance of direct-to-consumer channels but did not perceive those channels as a The post A New Route to Customers for Consumer Goods Brands appeared first on Wipro Digital.
- Building Profitable Digital Platforms with a DVR Framework
One key challenge organizations face is getting the most from digital sales and marketing platforms. During the past few years, many organizations have invested in digital platforms focused on B2C/B2B The post Building Profitable Digital Platforms with a DVR Framework appeared first on Wipro Digital.
- How Higher Education Can Improve Student Interactions through Comprehensive Digital Transformations
Universities have been on a digital transformation journey for a number of years. Many early digital projects were stand-alone initiatives that replaced a specific system or added a digital front The post How Higher Education Can Improve Student Interactions through Comprehensive Digital Transformations appeared first on Wipro Digital.
- How to Build a Digital Initiative Transformation Office
Program and Portfolio Management Post COVID-19 Digital Initiative Transformation Office, a combination of people, processes, metrics, methodologies and tools, centrally drives and manages the diverse set of digital initiatives The post How to Build a Digital Initiative Transformation Office appeared first on Wipro Digital.
- Nine Digital and AI Trends for 2021 that will Resonate Across Industries
The past six months have produced more digital transformations than the past decade. This is mainly due to the scaling of remote work, and businesses rapidly deploying the requisite technologies The post Nine Digital and AI Trends for 2021 that will Resonate Across Industries appeared first on Wipro Digital.
- Three Imperatives for Creating a Data Strategy
Today, data is the foundation for everything, from knowing customers better to driving smarter product and services roadmaps, and beyond. But without a clearly defined data strategy, organizations find themselves The post Three Imperatives for Creating a Data Strategy appeared first on Wipro Digital.
- How to Accelerate Testing for Salesforce Service Cloud
Contact centers worldwide have seen a surge in interactions across traditional and digital channels as customers and companies navigate the pandemic. Delivering superior customer service is a critical response, and The post How to Accelerate Testing for Salesforce Service Cloud appeared first on Wipro Digital.
- Taste of success: FoodCloud uses technology to get surplus food to nonprofits more efficiently
The post Taste of success: FoodCloud uses technology to get surplus food to nonprofits more efficiently appeared first on Transform.
- Vulcan Coalition helps people with disabilities train for AI jobs
The post Vulcan Coalition helps people with disabilities train for AI jobs appeared first on Transform.
- Never too late: Microsoft, Generation Singapore help mid-career job seekers pivot to tech
The post Never too late: Microsoft, Generation Singapore help mid-career job seekers pivot to tech appeared first on Transform.
- Faster data, faster car: How BWT Alpine F1 Team aims to lead the Formula 1 tech race
The post Faster data, faster car: How BWT Alpine F1 Team aims to lead the Formula 1 tech race appeared first on Transform.
- Power Platform helps chemical and cosmetics company Kao gain control of inventory and empower employees
The post Power Platform helps chemical and cosmetics company Kao gain control of inventory and empower employees appeared first on Transform.
- Employee utilizes Power Apps to help Doosan stay fully stocked
The post Employee utilizes Power Apps to help Doosan stay fully stocked appeared first on Transform.
- Why the CIO of Daimler Truck North America believes data and technology can help solve supply chain problems
The post Why the CIO of Daimler Truck North America believes data and technology can help solve supply chain problems appeared first on Transform.
- Azure Space helps bring ubiquitous connectivity and rapid insights from space for national security missions
The post Azure Space helps bring ubiquitous connectivity and rapid insights from space for national security missions appeared first on Transform.
- Doing more with less: How organizations shape the future with a strong digital posture
The post Doing more with less: How organizations shape the future with a strong digital posture appeared first on Transform.
- Haleon harnesses Microsoft’s Seeing AI technology to make health product information more accessible for people who are blind or have low vision
The post Haleon harnesses Microsoft’s Seeing AI technology to make health product information more accessible for people who are blind or have low vision appeared first on Transform.
- Go Pointers! Let’s talk about it…
A pointer, as name suggests, is a variable that points to a location in the memory of your system where a value is stored rather than a value itself. Basically, it is an address to the value stored in memory. The definition is simple but this concept can be a little tricky to wrap your The post Go Pointers! Let’s talk about it… first appeared on TO THE NEW Blog.
- XML Add On – Conditional/Filtered DITA content output in AEM
Use cases Let’s assume we have a large number of published articles or topics. Each article contains some paragraphs or content that is obsolete now and should not be displayed to the end users. Since the number of articles is large, it is difficult to update the content quickly. Let’s say we have all content The post XML Add On – Conditional/Filtered DITA content output in AEM first appeared on TO THE NEW Blog.
- Remote Agile
Odds are that you are reading this from the comfort of your homes, instead of the office. Ever since the coronavirus struck the world, organizations across the world have embraced the work from home option. The fact that despite things returning to normal, a lot of organizations continue to work remotely, drops a hint on The post Remote Agile first appeared on TO THE NEW Blog.
- GA4 Migration – Step up your Analytics Game
What’s up with this Google Analytics 4? Is it worth implementing? How exactly will it enhance our existing processes? How to get started with it? Announcing GA4, Google had this to say: “To help you get better ROI from your marketing for the long term, we’re creating a new, more intelligent Google Analytics that builds The post GA4 Migration – Step up your Analytics Game first appeared on TO THE NEW Blog.
- GA4 vs Universal Analytics: What is the Difference?
With the arrival of Google Analytics 4, there is a new ecosystem in the world of Google Analytics. With the current Google Analytics Universal Analytics firmly established as the most used Analytics platform, it is a challenge for most businesses with existing Universal Analytics setup and also new businesses who want to implement a new The post GA4 vs Universal Analytics: What is the Difference? first appeared on TO THE NEW Blog.
- GA4 vs Universal Analytics – Can you migrate to GA4?
Google Analytics Universal Analytics is largely an ecosystem that is session based. Meaning that it tracks user activities in a single sitting. This single sitting is defined as the time a user spends sitting on his/her computer and performing activities on your website. This single sitting spans for a time period before the user turns The post GA4 vs Universal Analytics – Can you migrate to GA4? first appeared on TO THE NEW Blog.
- Creating Breakthrough B2B Customer Experiences in the Post Pandemic World
Customer Experience is Paramount in B2B, just as in B2C Customer experience is one of the critical foundations of any business. It also reflects an organization’s commitment to offering a smooth buyer journey and follow-up. Like B2C companies, B2B organizations have also traversed their digital and technology journey and came a long way concerning seamless The post Creating Breakthrough B2B Customer Experiences in the Post Pandemic World first appeared on TO THE NEW Blog.
- Sorting Preferences (List of DITA Topics) in AEM XML Web Editor Interface
Problem statement For editing the XML content AEM provides an XML web editor interface, where editors can edit content, add XML elements in the markup and refer one or more Darwin Information Typing Architecture(DITA) topics/articles in a DITA topic. Editors can navigate the preferences list and include it in the DITA topic. The out of The post Sorting Preferences (List of DITA Topics) in AEM XML Web Editor Interface first appeared on TO THE NEW Blog.
- Next Generation Architecture
Today’s fast-growing technology has left solution architects confused when it comes to designing a new system or upgrading an existing one to the next level. The problem arises invariably during the componentization process. The questions listed below should be considered as a measure of the architecture design: “Will it enhance the efficiency?” “Will it improve The post Next Generation Architecture first appeared on TO THE NEW Blog.
- Blockchain Technology to Streamline the Vehicle Registration Process
As we all know, Blockchain has literally enabled the technology ecosystem to take a significant leap of innovation. Along the years, as Bitcoin has managed to take prominence and grabbed attention from all over the world (and rightly so), people took to studying all about cryptocurrency and Blockchain- the very platform that enabled crypto transactions The post Blockchain Technology to Streamline the Vehicle Registration Process first appeared on TO THE NEW Blog.
- Top 5 Challenges on the Road to Digital Transformation
Over the years, the technology ecosystem has gone through many changes and has come a long way. With technologies evolving at such a rapid pace, the need to embrace digital transformation is no longer optional. Digital Transformation, however, is not a simple concept. It involves numerous layers of technology adoption and change management. Owing to The post Top 5 Challenges on the Road to Digital Transformation first appeared on TO THE NEW Blog.
- 3 Key Concepts of Blockchain Technology
Blockchain is already disrupting the financial ecosystem. Multiple banking and financial institutions are leveraging Blockchain to make transactions secure and eliminate intermediaries. The use of Blockchain is however not limited to the banking sector. Multiple companies from different industries have now started investing in Blockchain. Automobile, retail, and healthcare are some of the other industries The post 3 Key Concepts of Blockchain Technology first appeared on TO THE NEW Blog.
- Seeq names Nukon APAC Partner of the Year for a third consecutive year
Nukon has been named the 2022 Seeq Partner of the Year for the Asia-Pacific region for a third straight year at the 2023 Seeq Global Partner Symposium, held in Las Vegas from January 10-12, 2023.
- Direct Collect uses Nukon app solution to provide innovative recycling service
An innovative new service that uses a web app solution developed by Nukon is providing homes and businesses with a dedicated bin for 10-cent refundable bottles, cans and containers recently launched in Adelaide, South Australia.
- 6 steps to a successful digital transformation (Part 2: Implementation)
Part I of this digital transformation blog series outlined how to assess your current state, identify what you want out of your digitalisation journey in relation to key business drivers, and develop a technology roadmap with a digital strategy.
- 6 steps to a successful digital transformation (Part 1: Getting started)
People clearly recognise the value and importance of digitalisation and Industry 4.0. Successful digital transformation can quickly remove some of the biggest pain points for a business and shift an organisation's goals to better serve its customers.
- Nukon named Seeq Partner of the Year for the second year in a row
For the second year in a row, Nukon has been named Seeq’s Partner of the Year for the Asia-Pacific region.
- What IT OT convergence really means in your transformation journey
Reducing costly unplanned downtime, improving performance and agility – the promised advantages of Industry 4.0 certainly sound enticing.
- The Nukon way of working
Nukon's way of working is quite unique compared with other consultancies – it's kind of like our 'secret sauce'. It’s how we deliver the most effective digital transformation solutions to you, keeping you in the loop every step of the way to ensure your outcomes are achieved.
- Data warehousing – an easier way to access your data
Are you sick of sifting through mountains of data across several databases to find answers, only to realise that five different entries describe the exact same, one piece of information you actually need?
- Introducing new software partner, TilliT
Nukon is excited to be partnering with TilliT as its premiere software integration partner, becoming the first Australian partner.
- Manufacturing, cyber security and connected factories: benefits vs risks
As another high-profile cyber-attack makes the news, many of us guiltily breathe a quick sigh of relief that it’s not us.
- Shipment Tracking Software: Transparent Package Delivery for Better Customer Experience
ScienceSoft overviews shipment tracking software: core features, top products for package tracking, and considerations for choosing the right software.
- Supply Chain Management Software: Reduce Supply Chain Risks
ScienceSoft overviews how supply chain management (SCM) software tools help reduce supply chain risks and adapt to changing customer demand | 32 years in IT
- Supply Chain Automation for Streamlined, Accurate Operations
ScienceSoft describes how supply chain automation transforms operations, from AI-driven demand forecasting to automated inventory levels tracking, and more.
- Digital transformation of employee training and development
With digital transformation, employee training and development is faster, more relevant, effective, and accessible. Learn how learning management systems, employee mobile apps, and extended reality technologies can address modern training needs.
- Software for Food and Beverage Manufacturing: Overview
ScienceSoft overviews ERP solutions used in food and beverage manufacturing and distribution: key features, benefits, popular software products.
- HR digital transformation: on the way to continuous workforce improvement
How digital transformation in HR can enhance talent acquisition, onboarding, corporate learning and skill assessment.
- Software for Strategic Sourcing: Optimize Supplier Search and Onboarding
ScienceSoft overviews solutions for strategic sourcing: key features, benefits, and top software to use.
- Strategic Benefit of Scaling Cloud-based Digital Transformation
Business technology can be the great enabler that differentiates an enterprise from their mainstream peer group. Make no mistake, delivering digital business value at scale can be achieved. The essential change management process begins with fearlessly embarking on a bold initiative.Granted, implementation has many steps and takes time. In fact, successful business transformations can take several years to complete. According to Boston Consulting Group (BCG) latest research findings, they […]
- Digital Business Growth Acceleration Gains Momentum
Multinational enterprise CEOs, and others within the most forward-looking progressive organization C-suite, look to their CIO to inform and guide them on digital transformation best practices. The global COVID-19 pandemic, and the associated economic impact, has provided CIOs the opportunity to increase their influence on strategic planning.According to the latest research by Gartner Inc., CIOs now have the attention of the executive leadership team in a way that's very compelling. The […]
- New Internet Apps Drive Digital Transformation Investment
Across the globe, increased Internet use will fuel new growth in the Global Networked Economy. Mobile Internet users will create new demands and expectations for mobile networking infrastructure. This ongoing growth trend is highlighted by the adoption and use of mobile applications (apps).Meanwhile, enterprise C-suite leadership teams contemplate digital transformation agendas that are enabled by the significant new technology investments by telecom network service providers. That, in turn, […]
- Hybrid IT Nirvana: Digital Growth + Digital Trust
In many organizations today, Information Technology (IT) is more than a utility, it has become an essential platform for their ongoing business development. Therefore, they crave a superior IT experience for their employees and other key stakeholders. For most, cloud computing is a fundamental ingredient of the digital transformation agenda.The common commercial use cases for public cloud services have already been exploited by many organizations. Front-office applications -- such as customer […]
- How CEOs Apply Digital Reinvention to Fuel Growth
Now more than ever, CEOs and their leadership teams must counter the threat of digital disruption. Within the evolving global economy, debate and analysis about business technology adoption must result in purposeful action. Even the trailing organizations are prepared to learn something actionable from their trailblazer peers.The following statistics and insights are excerpts from the IBM Institute for Business Value (IBV) Global C-suite Study (19th edition). IBM’s latest worldwide study […]
- The Open Innovation Network for Globalization 4.0
The World Economic Forum annual meeting is a high-profile gathering that brings together leaders of global society. The heads and members of more than 100 governments, top executives of the 1,000 foremost global companies, and numerous others collaborate at the beginning of each year to define priorities and shape agendas.The theme for Davos-Klosters 2019 is "Globalization 4.0: Shaping a New Architecture in the Age of the Fourth Industrial Revolution." A key component of the international […]
- Hybrid IT Demand Fuels Multi-Cloud Computing Trend
Guided by senior executive goals for digital transformation, more organizations are increasing their use of cloud computing technologies. The typical multi-cloud mix includes a blend of public cloud, private cloud and traditional IT services. Finding the best-fit service mix starts with the business requirements.The latest Global Cloud Index (GCI) 2016-2021 from Cisco focuses on the worldwide market outlook for enterprise data center virtualization and cloud computing services. Today's digital […]
- CTO Proven Formula for Radical Business Reinvention
Digital technologies have altered how people and businesses interact. The potential for dislocation from ongoing digital transformation has created unprecedented levels of C-suite discussion. The decisive market leaders have heeded the warnings and taken bold actions.That said, if you’re one of those Chief Technology Officers (CTO) that previously responded to this scenario by making small incremental adjustments to your IT agenda, then you’re potentially at risk. Any relief from those […]
- Digital Transformation Leaders Adopt Open Ecosystems
Are you open to new ideas, and given a compelling choice are you really prepared to change? That’s what informed CEOs are asking their C-suite leadership team. The context of those questions is about determining who is most qualified to guide the organization’s digital transformation journey. It’s also about setting expectations for C-level executives to partner.IT and business leaders must acknowledge that they’ve likely reached a significant turning point. Business technology […]
- Digital Transformation is Fueled by Disruptive Innovations
What's disruptive innovation, and why does it matter to leaders in the C-suite? It's how the savvy non-conformist will target market opportunities. How does this happen, when established companies seem to have the advantage? Creative software developers can quickly apply new technologies and digital business models to capture untapped demand.Moreover, the most disruptive new companies will eventually reshape entire industries, swiftly pushing aside the legacy incumbent players -- it's a form of […]
- Systems of Innovation for Ongoing Digital Transformation
Information technology (IT) advances are transforming the way we innovate in business, thereby disrupting the old guard and their predictable status-quo. It’s creating global market turbulence. Industries are converging, and new opportunities and threats are emerging, like never before.So, how are savvy chief information officers (CIOs) leading this transition?Back in 2015, the IBM Institute for Business Value conducted a market study that included the findings from over 1,800 CIO interviews […]
- Cloud Computing Usage Forecast to Quadruple by 2020
Hybrid IT is a catalyst of progressive organizations. In fact, two-thirds of surveyed leaders say a blend of traditional and cloud infrastructure enables a strategic competitive advantage, according to a market study by the IBM Center for Applied Insights.That said, savvy leaders are using hybrid cloud to power their digital transformation agenda, going beyond cost reductions and productivity gains. They’re also using cloud as a foundation for next-generation initiatives -- such as the […]
- Coexistence: Adopting an Optimal IT Infrastructure Model
Some mainstream IT buyers might think that most cloud infrastructure vendors and service providers are essentially alike. But there are key differences. Besides, given the body of market research to the contrary, there’s clearly no such thing as a "one-size-fits-all" cloud solution.Furthermore, if you believe that a hybrid cloud should support an IT agenda to transform a business, then a viable solution must consider the preexisting systems of record within the enterprise. That’s why […]
- Hybrid Cloud will Enable Streams of Data to Flow Freely
The world of business is changing. Disruptive shifts in power are forcing everyone to question the established status quo. In particular, savvy chief executives are tasking IT organizations to help create compelling customer experiences, support new business models and adopt agile operational processes.That's why the vast majority of IT and business leaders are joining forces on the organizations’ most pressing commercial needs and wants. They seek an open and flexible business technology […]
- The Business Case for Hybrid Cloud Services Adoption
Forging a viable business technology strategy for today’s global networked economy is a high priority for most forward-thinking CEOs across the globe. Their guidance to CIOs is to create the fusion between existing IT infrastructure and modern cloud services. Moreover, the shift to a Hybrid IT model must support the organization’s key commercial expansion objectives.The savvy leaders who have a superior approach can extract greater value from their legacy IT investments, and launch new […]
- Bitcoin Premium Is Going To 60% In Nigeria, Astonishing Market
The premium price of Bitcoin (BTC) has recently reached a staggering 60% in Nigeria, due to the country’s restrictions on cash withdrawals from ATMs. The price of Bitcoin has increased dramatically compared to other countries, with the current market rate being around $38,792 per coin. The surge in Bitcoin’s value is due to the Central
- Stimulus Check 2023: Updates Of States In USA
Stimulus checks are out as the economic effects of the coronavirus pandemic continue to be felt around the United States, many states are looking for ways to provide relief to their citizens. One such measure is the implementation of state stimulus checks, with many states looking to offer one-time payments to their citizens to help
- Social Security Update: $914 Stimulus Check Payments Are Arriving
Millions of Americans are set to receive a one-time payment of up to $914 in the next three days, with the payment coming from the Social Security Administration (SSA). The payment was part of the Coronavirus Aid, Relief, and Economic Security (CARES) Act and is authorized to those who receive Social Security benefits and Supplemental
- Stimulus Check Update: Jobless Claim Drops Substantially After COVID-19
When the American Rescue Plan Act was finally signed by President Biden in March 2021, the US economy was yet to recover from the devastating blow of the pandemic. Not only were millions of Americans without a job, but the COVID-19 vaccine was also available to only a few, mainly frontline workers and high-risk individuals.
- Stimulus Check 2023: SSI Details You Need To Know
The payment schedule for February adheres to the standard timetable outlined above, so you may anticipate receiving your SSI payment on February 1 and your Social Security check on February 3. On Friday, the first batch of Social Security payments for the month is delivered. Remember: The February Social Security payments also contain the Cost-of-Living
- Solana DeFi Friktion Will Shut Down Its Project 2023
Friktion, a Solana DeFi platform, said on January 26 that it is closing down its UI and advising users to remove their funds from the protocol. The project’s website would no longer provide the same services and will only be available for withdrawals for all Volts, with no deposit functionality. According to the company’s website,
- Tax Refund Rates Are Expected To Drop Lower This Year
The Internal Revenue Service is warning its recipients about a drop in this season’s tax refund mostly due to the dissolution of pandemic relief programs which worked as financial aid. The majority of the Stimulus Checks distributed by the federal government to work as financial aid amidst the pandemic-stricken state were last allotted till the
- Ant Anstead Was Seen Being Lovey Dovey With Girlfriend Zellweger
In a recently shared Instagram post, Ant Anstead gives a rare peek into his personal relationship with his new Girlfriend Renée Zellweger. The 43-year-old artist could be seen having a dance together with actress Renee Zellweger in the picture. Love Birds Ant Anstead And Renee Zellweger Shared A Dance Together The adorable snap was captioned by
- Anna Devley Made Guests Sign NDA At Her After Party
Birthday girl Anna Devley threw in quite a surprise bomb as she made her guests sign non-disclosure forms along with each individual’s social security numbers for the afterparty to her birthday event. Scammer Anna Devley Throws A Party Of A Lifetime The obtained NDA forms were the basic requirement for attending the infamous “Club House Arrest”
- “F.R.I.E.N.D.S” Co-Star Maggie Wheeler Reacts To Startling Memoir By Matthew Perry
Popular TV show ‘F.R.I.E.N.D.S’ cast member Maggie Wheeler reacted to the bombshell memoir given by Matthew Perry confessing it to be quite difficult to go through for her. The actress in the show played Janice an on-and-off love interest to Perry’s character Chandler on the hit show NBC running its course for over 10 years
- Shakira Posts Her Latest Reaction To Ex Gerard Pique’s New Girlfriend
Indeed, those “hips don’t lie” as singer Shakira took over Instagram soon after her disloyal ex Gerard Pique publicly announced his new love interest. The recently posted video showed a split screen to “BZRP’s Music Session no.53” with Shakira alongside the screen grooving to her latest savage diss track mouthing the lyrics. Queen Shakira Shows How
- The Co-Founder Of Yuga Labs Has Taken A Leave Of Absence
Following a diagnosis of congestive heart failure, nonfungible token (NFT) entrepreneur Wylie Aronow of Yuga Labs—the group behind Bored Ape Yacht Club (BAYC) and CryptoPunks—will be taking a leave of absence from the workplace to prioritize his health. Aronow explained the difficult decision to leave in a tweet on January 28 to his 144,900 followers,
- Where Does The Price Analysis For The Various Cryptocurrencies Stand?
The $23,562 price of Bitcoin has mainly remained unchanged this week after a spectacular surge that lasted for two weeks. This indicates that market players are not becoming anxious ahead of a flurry of central bank meetings that take place the following week, which is a good indication. Next week, the US Federal Reserve, the
- Stimulus Check 2023: States Are Sending Out The Happy Checks
Several states are taking matters into their own hands because the federal government is not moving toward another round of stimulus check payments. In an effort to alleviate rising costs like housing, gas, and food, they are making direct payments to residents. The $1,500 stimulus checks are intended to assist financially struggling Americans. One of
- Bitcoin Is Bullish At $23K, Analysts Are Discussing Metrics
Bitcoin is remaining “firmly bullish” at $23,000, according to market cyclist and on-chain analyst Cole Garner. He has revealed new on-chain metrics that he claims are “backtested and validated” Bit coin trading tools. These trading signals have led him to conclude that the outlook for Bit coin is positive and that there is no indication
- How to Create a Content Marketing Strategy: A 5-Step Guide
After 5+ years of running our agency and writing in-depth articles about the nuanced details of content marketing (content writing, SEO, content promotion, content attribution, measuring ROI, etc.), we’ve decided to take a step back and discuss content marketing strategy at a high level for people and companies who are just dipping their toes into
- Why We’re Repositioning G&C as an SEO Agency
From the very first day Benji and I founded Grow and Convert (G&C), we have associated the entire brand with the term “content marketing.” We initially started G&C as a content marketing educational site. We tried — and failed — to sell corporate content marketing training, which led us to eventually launch the content marketing
- SEO Keyword Strategy: How to Prioritize Based on Buying Intent to Drive More Conversions
For the vast majority of businesses, the goal of doing search engine optimization (SEO) — which we define as the process of optimizing pages on your website to rank for valuable keywords — is to generate meaningful increases in revenue. And in our experience doing SEO for dozens of companies over the last 5 years,
- Why We’re Adding Paid Search Management to Grow and Convert’s Services
In the 7 years since starting Grow and Convert, we’ve made one thing extremely clear: search intent matters. We coined the term “Pain Point SEO” with the intention of proving — via many case studies — that a keyword strategy which focuses on high-intent keywords produces more leads than a traffic-focused keyword strategy. But an
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We define SaaS SEO strategy as the process of selecting keywords that indicate people are looking for (or need) your product, and then creating content (or optimizing existing website content) to rank for those keywords. Over the past 5 years running our agency, we’ve helped to create and implement SEO strategies for dozens of SaaS
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In our experience, a good SEO content strategy includes (1) deciding what keywords you will target and (2) developing a content plan to rank for those keywords. But over the last 5 years of running our agency, we’ve learned that most companies make a critical mistake with each of those two parts above (keywords and content),
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From talking to dozens and dozens of SaaS businesses, it’s clear that marketers at those companies know that investing in SEO can give them really nice long-term ROI. Specifically, if you can rank in the top three results for searches related to your product, you can get a reliable stream of traffic from very qualified prospects,
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We’ve been running our content marketing agency, Grow and Convert, for over 5 years now. In that time, we’ve worked with dozens of SaaS clients and talked to countless more. From these conversations, we now have a good sense of what SaaS companies are looking for in content marketing agencies, what they’re disappointed by in
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In our sales meetings with prospective clients, we frequently face one recurring objection from people that operate in extremely specialized or technical niches. They’re already bought into our whole approach to content marketing (ranking for bottom of the funnel pain point-related terms, getting the right customer-content fit, recognizing the value of mini-volume keywords, etc.), but
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We’ve talked in many of our past articles about the core of our content marketing philosophy: Target bottom of the funnel keywords — the terms people who are actively shopping for your product are already Googling — because those lead to more demos, trials, and form submissions than your typical top of the funnel, “awareness”
- Rules And Regulations Every B2B Influencer Needs To Know
Over a dozen state, federal and international regulations for the B2B influencer to be aware of. The post Rules And Regulations Every B2B Influencer Needs To Know appeared first on The Social Media Hat.
- How Much Revenue Can A B2B Influencer Earn?
7 Ways B2B Influencers Can Make Money The post How Much Revenue Can A B2B Influencer Earn? appeared first on The Social Media Hat.
- B2B Influencer vs B2C Influencer Marketing
What's the difference between B2C & B2B Influencer Marketing? The post B2B Influencer vs B2C Influencer Marketing appeared first on The Social Media Hat.
- Fintech CEOs Demonstrate Leadership Through Personal Brand
Hint: it's all about creating content in one way or another. The post Fintech CEOs Demonstrate Leadership Through Personal Brand appeared first on The Social Media Hat.
- Setting Goals for Partnerships & Omnichannel Marketing
Partnership Unpacked, Episode 5, with Robin Dimond The post Setting Goals for Partnerships & Omnichannel Marketing appeared first on The Social Media Hat.
- How To Build Strong Client Relationships
Partnership Unpacked, Episode 4, with Rob Walch The post How To Build Strong Client Relationships appeared first on The Social Media Hat.
- How To Develop Successful Influencer Marketing Campaigns
Partnership Unpacked, Episode 3, with Nicole Ponce The post How To Develop Successful Influencer Marketing Campaigns appeared first on The Social Media Hat.
- How To Launch An Affiliate Program In 30 Days
Partnership Unpacked, Episode 2, with Paddy McGill The post How To Launch An Affiliate Program In 30 Days appeared first on The Social Media Hat.
- How To Approach Strategic Partnerships and New Opportunities
Partnership Unpacked, Episode 1, with Dr. Mark Brigman The post How To Approach Strategic Partnerships and New Opportunities appeared first on The Social Media Hat.
- The Challenges Facing B2B Influencer Marketing Today
B2B Influencer Marketing has it's own unique challenges and solutions. The post The Challenges Facing B2B Influencer Marketing Today appeared first on The Social Media Hat.
- 10 Compelling B2B Influencer Marketing Statistics for 2023
Statistics To Help Make The Case For B2B Influencer Marketing The post 10 Compelling B2B Influencer Marketing Statistics for 2023 appeared first on The Social Media Hat.
- How To Manage Your Executive Profile on LinkedIn
How busy executives can successfully leverage LinkedIn. The post How To Manage Your Executive Profile on LinkedIn appeared first on The Social Media Hat.
- What Is Executive Branding, and Why Is It Critical?
Learn the importance of personal branding for executives. The post What Is Executive Branding, and Why Is It Critical? appeared first on The Social Media Hat.
- Why Is Brand Fit So Important For Influencer Marketing?
Learn about the first criteria for successful influencer marketing. The post Why Is Brand Fit So Important For Influencer Marketing? appeared first on The Social Media Hat.
- What Is Influencer Marketing in 2023?
7 Key Considerations for Brands The post What Is Influencer Marketing in 2023? appeared first on The Social Media Hat.
- Move on from these nine fundamental content marketing myths
Content marketing has been around for some time, and yet an astounding of myths still surround the concept The post Move on from these nine fundamental content marketing myths appeared first on Search Engine Watch.
- Three must-have GA4 SEO reports you can build in under 30 minutes
ATHENA award winner and AMA's 4 under 40, Mary Owusu introduces you to creating GA4 SEO reports the smart way - SEO Pages, SEO Profiles, and SEO Paths The post Three must-have GA4 SEO reports you can build in under 30 minutes appeared first on Search Engine Watch.
- Is your SEO performance a dumpster fire? Here’s how to salvage it
Founder of LSEO and best-selling author, Kristopher (Kris) Jones provides comprehensive advice on how you can salvage your SEO strategy The post Is your SEO performance a dumpster fire? Here’s how to salvage it appeared first on Search Engine Watch.
- How to harness RankBrain for ecommerce websites
A step-by-step action plan to uncover user intent, deliver relevant results, and breakthrough the 12+ million ecommerce websites The post How to harness RankBrain for ecommerce websites appeared first on Search Engine Watch.
- The Search Engine Watch Top 5!
Gripping reads from 2022 that informed, amazed, and helped SEOs and search marketers tackle Google’s googlies and global dynamics The post The Search Engine Watch Top 5! appeared first on Search Engine Watch.
- The ultimate 2022 Google updates round up
Summarizing the rumored and confirmed updates Google launched this year, their impact on page rankings and SEO strategy The post The ultimate 2022 Google updates round up appeared first on Search Engine Watch.
- Google market pulse for search marketers
A guide covering all the key organic Google SERP features you can harness for a successful strategy in 2023 The post Google market pulse for search marketers appeared first on Search Engine Watch.
- How much impact can visual identity have on your organic visibility?
When it comes to optimizing your site for organic clicks, just how much time do you need to create a visual identity and align your content strategy? The post How much impact can visual identity have on your organic visibility? appeared first on Search Engine Watch.
- 2023, the year of SEO: why brands are leaning in and how to prepare
Powerful brands plan to capitalize on opportunities now and prepare for future growth to endure the economic conditions in 2023 The post 2023, the year of SEO: why brands are leaning in and how to prepare appeared first on Search Engine Watch.
- How do you hire an SEO manager?
Tips and considerations to get it right first time The post How do you hire an SEO manager? appeared first on Search Engine Watch.
- GetResponse’s year in review: a look back at 2022 and ahead to 2023
Discover how GetResponse has helped businesses reach and sell to their audience in 2022 with our year-in-review article. See a chronological overview of innovations and a sneak peek into what’s coming in 2023.
- 10 Best Digital Marketing Agency Partner Programs To Boost Revenue
Looking for new ways to grow your marketing agency? See these agency partner programs and earn money by recommending tools you’re already using.
- What is a webinar and how does it work? A simple guide to webinar marketing
Webinars are an interactive form of marketing and can be used as a relationship-building or authority-building tactic. If you’re new to creating webinars as a marketing strategy, read along and find out what webinars are, their main benefits, and how to create them.
- How to send a video through email: 4 easy steps
How to send a video through email? See all the options available when sending a video via email – both for everyday emails and professional campaigns.
- 7 email marketing case studies to inspire your success
Unlock the secrets to email marketing success! Discover how seven companies in various industries increased conversions and revenue with GetResponse.
- Dogfooding: How the GetResponse marketing team uses its own platform to run webinar campaigns
Learn how the GetResponse Marketing Team runs its webinar campaigns using its marketing software by following this 8-step process.
- The Weirdest Spam Emails From 2022
As the year is coming to an end, we thought it would be fun to share with you some of the weirdest spam emails we have received during the year and give you tips on how to stay safe and not fall for email scams and phishing.
- Get the most out of your marketing calendar in 2023 [Free template & campaign examples]
Before I tell you all about the awesome ways to use marketing calendars and planners to boost your marketing strategy – how about we play a quick game? I’ll give you a 100%-real existing holiday, and you try to guess the date when it is celebrated. If you answer correctly – consider you’ve had yourself
- 17 Proven Ways to Market Yourself as a Realtor in 2023
Learn how to market yourself as a realtor with detailed guidelines and examples. Work with the right tools and get fast results in 2023.
- Assistant: The AI-Powered Email Marketing Sidekick
On December 12, 2022, I was tasked with writing an article about how OpeanAI’s chatbot, ChatGPT can be used in email marketing and how AI can help online marketers in general. Instead of writing the article, I went straight to the source and interviewed ChatGPT.
- Managing Marketing: Building Purpose Inside The Business
Diane Primo is the CEO of Purpose Brand Agency, an award-winning, Chicago-based public relations, branding and digital marketing firm. She is also The post Managing Marketing: Building Purpose Inside The Business appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: Uniting Brand Channels and Content
Russ Mitchinson is the founder and CEO of Rebel Angel Strategy, a company offering unified brand thinking and solutions to ensure a The post Managing Marketing: Uniting Brand Channels and Content appeared first on TrinityP3 Global Marketing Management Consultants.
- Why marketers will continue to use a pitch to select agencies
The headlines scream “The pitch is broken”. But in fact, the pitch is alive and well and has never been more popular. The post Why marketers will continue to use a pitch to select agencies appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: Marketing To The Chinese Market
Chris Cheng is the Managing Director of Jetek Asia Digital, a digital marketing company, expert in developing and implementing digital strategies in The post Managing Marketing: Marketing To The Chinese Market appeared first on TrinityP3 Global Marketing Management Consultants.
- Tails wagging dogs: when process eats away at culture
Peter Drucker tells us ‘culture eats strategy for breakfast’. In our experience, that’s a near hard-and-fast organisational rule.. But when we assess The post Tails wagging dogs: when process eats away at culture appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: How To Become A Smarter Digital Marketer
James Lawrence is the co-founder and chief marketing officer of Rocket, a leading Australian digital marketing agency. He is also the co-author The post Managing Marketing: How To Become A Smarter Digital Marketer appeared first on TrinityP3 Global Marketing Management Consultants.
- Agency Client Chemistry Meetings – the Seven Deadly Sins to avoid and seven deadly words you never want to hear at them
TrinityP3 UK is a founder signatory of the Pitch Positive Pledge launched jointly by the IPA and ISBA in May 2022. We The post Agency Client Chemistry Meetings – the Seven Deadly Sins to avoid and seven deadly words you never want to hear at them appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: Marketing And Sales For Agribusiness
St John Craner is the Managing Director of Argraian, an independent agribusiness that helps rural companies win through proven, effective sales and The post Managing Marketing: Marketing And Sales For Agribusiness appeared first on TrinityP3 Global Marketing Management Consultants.
- When is an agency pitch, not an agency pitch?
Advertising is one of the most visible communication professions. And language is an important component of communication. Yet, as an industry, the The post When is an agency pitch, not an agency pitch? appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: Marketing To Fill The National Blood Supply
Jude Leon is Head of Integrated Marketing at Australian Red Cross Lifeblood – charged with driving marketing to ensure that, amongst other The post Managing Marketing: Marketing To Fill The National Blood Supply appeared first on TrinityP3 Global Marketing Management Consultants.
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Our worlds have been turned upside down. The health and safety of our families, friends, and communities is top of mind, but most of us are also wondering, “Where do we go from here?” For marketers, that’s a multifaceted question.
Data Mask is a data security tool that obfuscates confidential or protected information in your Salesforce sandbox environments.