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- Choosing the Right Software Development Vendor: Your Go-to Checklist
Businesses need modern technology to survive today’s ever-evolving market. The right enterprise software solution can help businesses thrive. However, not all businesses might have the necessary in-house skills to develop one, and let’s be honest, off-the-shelf software does not fit all needs. Thanks to custom software development vendors, enterprises can access technology experts on the The post Choosing the Right Software Development Vendor: Your Go-to Checklist appeared first on Fingent.
- AI in Business: Preparing Leaders For The Revolution
AI in Business is a present reality! It’s a building revolution that is all-encompassing and is redefining business operations. You have only two options. Either ride on the crest of this wave or get submerged if not prepared! How can you become AI-ready? In this blog, we aim to clarify pertinent questions a business leader The post AI in Business: Preparing Leaders For The Revolution appeared first on Fingent.
- Business Intelligence in Financial Services: Unlocking Data-Driven Success
Business Intelligence in Financial Services is proving to be a game changer. Business intelligence is a novel technology backed by AI. It is a combination of strategies and processes. Simply put, BI collects, cleans, formats, and analyzes data. No big deal? Think again! In a world that is ruled by data, this is a superpower. The post Business Intelligence in Financial Services: Unlocking Data-Driven Success appeared first on Fingent.
- AI in Healthcare: Enhancing Patient Outcomes and Experience
Artificial Intelligence is a multi-talented assistant and has proven its worth in the healthcare industry. Healthcare organizations have found innumerable ways to use AI, from record maintenance to patient assistance. It has completely reshaped how doctors diagnose, treat, and monitor their patients. It is also capable of drastically improving research methods, which leads to unmatched The post AI in Healthcare: Enhancing Patient Outcomes and Experience appeared first on Fingent.
- The Role of AI in Supply Chain and Logistics
Maximize productivity and minimize uncertainty! That’s what Artificial Intelligence promises the Supply Chain and Logistics industry. The fragility of the supply chain is not unknown to industries. Delays, stoppages, and complexities in the supply chain are a few limitations businesses are striving to overcome. Operational efficiency, intelligent decision-making, and continuous improvement must be maximized. Thankfully, The post The Role of AI in Supply Chain and Logistics appeared first on […]
- Custom Payment Processing Solution: A Game Changer For Your Business
How can a custom payment processing solution change your business? The benefits are many: streamlined payment processes, safe transactions, easy fraud detection, and better customer experience. However, you might wonder why choose a customized solution when ready-made software can easily fetch these advantages. Tailor-built applications can do more! They offer seamless integrations, personalization, scalability, and The post Custom Payment Processing Solution: A Game Changer For Your Business […]
- AI in Financial Services: Use Cases and Applications
Achieving perfection is no easy process. It is not impossible either. It takes a lot of effort and hard work but with the help of Artificial Intelligence, this process can become a lot smoother. AI has undoubtedly proved itself in innumerable industries, and the financial market is no different. With AI, Financial sectors are seeing The post AI in Financial Services: Use Cases and Applications appeared first on Fingent.
- A Leader’s Blueprint for AI Success
How are Businesses Using AI? The verdict is crystal clear—leaders today must embrace AI solutions to stay ahead of the curve and survive in the rapidly evolving business landscape. AI can be like a GPS navigation system that guides you through unfamiliar roads. From predicting market changes to automating operations and bringing intelligent services, AI The post A Leader’s Blueprint for AI Success appeared first on Fingent.
- Enterprise Application Modernization: A Top Priority For Businesses in 2024
Enterprise Application Modernization is a critical need in a rapidly evolving digital world. Application Modernization helps drive smart decisions and efficient processes. It also offers businesses a competitive edge. Organizations achieve many digital transformation goals through modernization projects. Application Modernization may be the only way to overcome handicaps baked into existing software that has become The post Enterprise Application Modernization: A Top Priority For Businesses […]
- Stepping The AI Revolution with Applied AI
It is surprising to see how much technology has evolved and the great impact that Artificial Intelligence has on this dramatic growth. During times of great evolution, it becomes vital to swiftly adapt to the change. Otherwise, you will find yourself lost in a sea of unfamiliarity. Today, we see the practical application of AI The post Stepping The AI Revolution with Applied AI appeared first on Fingent.
- Taste of success: FoodCloud uses technology to get surplus food to nonprofits more efficiently
The post Taste of success: FoodCloud uses technology to get surplus food to nonprofits more efficiently appeared first on Transform.
- Vulcan Coalition helps people with disabilities train for AI jobs
The post Vulcan Coalition helps people with disabilities train for AI jobs appeared first on Transform.
- Never too late: Microsoft, Generation Singapore help mid-career job seekers pivot to tech
The post Never too late: Microsoft, Generation Singapore help mid-career job seekers pivot to tech appeared first on Transform.
- Faster data, faster car: How BWT Alpine F1 Team aims to lead the Formula 1 tech race
The post Faster data, faster car: How BWT Alpine F1 Team aims to lead the Formula 1 tech race appeared first on Transform.
- Power Platform helps chemical and cosmetics company Kao gain control of inventory and empower employees
The post Power Platform helps chemical and cosmetics company Kao gain control of inventory and empower employees appeared first on Transform.
- Employee utilizes Power Apps to help Doosan stay fully stocked
The post Employee utilizes Power Apps to help Doosan stay fully stocked appeared first on Transform.
- Why the CIO of Daimler Truck North America believes data and technology can help solve supply chain problems
The post Why the CIO of Daimler Truck North America believes data and technology can help solve supply chain problems appeared first on Transform.
- Azure Space helps bring ubiquitous connectivity and rapid insights from space for national security missions
The post Azure Space helps bring ubiquitous connectivity and rapid insights from space for national security missions appeared first on Transform.
- Doing more with less: How organizations shape the future with a strong digital posture
The post Doing more with less: How organizations shape the future with a strong digital posture appeared first on Transform.
- Haleon harnesses Microsoft’s Seeing AI technology to make health product information more accessible for people who are blind or have low vision
The post Haleon harnesses Microsoft’s Seeing AI technology to make health product information more accessible for people who are blind or have low vision appeared first on Transform.
- Shaping the Future: Announcing the U.S. Fast Future Innovation Awards
Announcing the U.S. Fast Future Innovation Awards (FFIA)—the hunt for groundbreaking ideas that leverage AI to make a tangible impact. Whether your passion lies in education, sustainability, hybrid work, cybersecurity, healthcare, or critical infrastructure, your innovation could be the game-changer that revolutionizes how we live and work.
- We’re making a sustainable business our reality
Cisco is investing heavily in our future as a sustainable business and we are committed to helping our customers and partners meet their own sustainability goals. Learn how:
- Latest Cisco Data Center Innovation Available to Customers Simply and Flexibly Through Cisco Enterprise Agreement
The Cisco Enterprise Agreement provides even more customer value with the announcement of the new Data Center enrollment, providing access to a wide range of Cisco data center technology.
- Enabling MaaS Through a Distributed IoT Data Fabric, Fog Computing and Network Protocols
Transport networks in cities and regional centres are under increasing pressure from escalating customer demand. Fuelled by population growth, increasing urbanisation and expanding customer expectations, governments and private sector transport...
- Towards a Multimodal Transportation Data Framework
Digitisation is occurring at a rapid pace across all modes of transportation. Whether this be future disruptive services such as Mobility-as-a-Service or improving road safety through Connected and Automated Vehicles;...
- The role of technology in building ‘User Experience’
Choosing a technology should be driven by the experience a product or service aims to provide its users – form should follow function, in other words. While we may have heard this before, we’ve still seen technology often taking the lead and influencing decisions related to user experience. While choosing the technology is important, understanding The post The role of technology in building ‘User Experience’ first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, […]
- Competency Development – A Critical Driver for Location Growth
As Happiest Minds continues to expand throughout the country, there is an important journey of setting up competency centers while keeping the nuances of each region in mind. In this blog, I share some of the key considerations and best practices in developing competencies that are crucial to boost the growth of any location. In The post Competency Development – A Critical Driver for Location Growth first appeared on Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud.
- The Impact of AI on Transforming Insurance Underwriting and Claims Management
Artificial Intelligence (AI) is reshaping industries across the globe, offering innovative solutions that were once considered science fiction. At its core, AI enables machines to mimic human intelligence, allowing them to process vast amounts of data, learn from it, and make decisions with remarkable accuracy. From automating routine tasks to providing deep insights from complex The post The Impact of AI on Transforming Insurance Underwriting and Claims Management first appeared on Digital […]
- Smart Defense: Using Generative AI to Outsmart Cyber Threats & False Alarms
In the realm of cybersecurity, distinguishing between real threats and false alarms is paramount. Often, alerts that initially seem critical, such as “Critical Warning: Unusual Activity Detected,” turn out to be false positives. While these instances might appear trivial, they highlight the importance of sophisticated alert management to prevent overlooking real threats, which could lead The post Smart Defense: Using Generative AI to Outsmart Cyber Threats & False Alarms first appeared […]
- Unified Data Platform: Overcoming Advertising Challenges in Broadcast with Happiest Minds
In the rapidly evolving Broadcast landscape, currency data plays a pivotal role in maximizing business value, enhancing content performance, and ensuring effective ad spending. As broadcasters strive to stay competitive and adapt to changing consumer behaviors, having access to accurate and timely currency data is crucial for informed decisions in ad-selling and buying. However, the The post Unified Data Platform: Overcoming Advertising Challenges in Broadcast with Happiest Minds first […]
- Using Microsoft Azure to develop Intelligent Chatbots
Chatbots have the potential to be a game changing technology that can revolutionize customer interactions, offering a host of benefits that traditional support systems struggle to match. Chatbots operate 24/7, handling multiple inquiries simultaneously while delivering instant and accurate responses. This not only streamlines operations but also significantly reduces costs, making large support teams and The post Using Microsoft Azure to develop Intelligent Chatbots first appeared on Digital […]
- Digital Transformation Vision: From Process Mining, RPA, LCAP to Cutting-Edge Gen AI
In today’s rapidly evolving digital business landscape, achieving meaningful advancement necessitates more than incremental steps—it calls for holistic transformation. A future where operational efficiencies are seamlessly optimized, routine tasks are automated, and artificial intelligence catalyzes profound insights and innovative solutions is not merely conceivable but actively pursued. This evolution commences with strategic process mining and The post Digital Transformation Vision: […]
- Streamlining Onboarding: The Transformative Impact of KYC Automation on Building Trust
Automating the identification and verification stage of Know Your Customer (KYC) leverages cutting-edge technology and data-driven methods to revolutionize customer onboarding while ensuring full regulatory compliance. Below are ten essential components that can be used to automate the KYC identification and verification process. Document capture and recognition: Utilize Optical Character Recognition (OCR) technology to extract The post Streamlining Onboarding: The Transformative Impact of KYC […]
- Effortlessly Develop Bot-Based Reporting Tool with Happiest Minds Report Generator Portal
Revolutionize Reporting with Azure OpenAI Services and Happiest Minds Report Generator Portal The advent of Azure OpenAI Services has paved the way for creating intelligent applications that can transform the way we handle and interpret data. One significant innovation enabled by these services is the development of bot-based reporting tools. These tools can automatically generate The post Effortlessly Develop Bot-Based Reporting Tool with Happiest Minds Report Generator Portal first appeared […]
- Transforming Payments with Generative AI
In the highly evolving landscape of payments, Generative AI is emerging as a transformative technology, revolutionizing the way financial transactions are carried out. Generative AI, a subset of AI holds immense promise in revolutionizing how banking payments are managed, offering solutions that enhance security, streamline processes, and personalize customer experiences. In this blog, we will The post Transforming Payments with Generative AI first appeared on Digital Transformation Blogs - […]
- Data led business optimization for CBO
Lera’s Business Intelligence – Enterprise Data Warehouse (BI-EDW) Services helped the Co-operative Bank of Oromia (CBO) accelerate its data-driven business operations and helped mitigate data redundancies to achieve rapid analytics and insights, improved Customer loyalty with BI and enabled data-led decision making. The post Data led business optimization for CBO appeared first on Lera Technologies. The post Data led business optimization for CBO appeared first on Lera Technologies.
- Undata Yourself To Get #insights To Your Customers’ Needs!
I was asked in my last meeting as to how data can help in winning and retaining customers, and also excelling in customer experience. In our conversation, the pattern started to appear. The challenge was not that the client was not aware of the importance of data; her main concern was that her team was The post Undata Yourself To Get #insights To Your Customers’ Needs! appeared first on Lera Technologies. The post Undata Yourself To Get #insights To Your Customers’ Needs! appeared first on […]
- Digital Disruption – What Is Disruption Anyway?
The term disruption sounds alarming, but when the same term is associated with the digital platform it simply means a transformation or evolution. Digital disruption is the remodelling of the existing business modules with new technologies. It transforms the existing products into an upgraded format that is provided at a lower cost to the customer. The post Digital Disruption – What Is Disruption Anyway? appeared first on Lera Technologies. The post Digital Disruption – What Is Disruption […]
- Rapid ETL implementation for VP Bank
Lera provided VP Bank, the second largest commercial bank in Vietnam, an end-to-end automated solution to enable lightning-fast extraction and transformation with secure storage of business data for consolidated reporting and analysis that further lead to actionable insights The post Rapid ETL implementation for VP Bank appeared first on Lera Technologies. The post Rapid ETL implementation for VP Bank appeared first on Lera Technologies.
- Implementing Data Lake Using Azure
The post Implementing Data Lake Using Azure appeared first on Lera Technologies.
- Implementing Data Lake On CDH
The post Implementing Data Lake On CDH appeared first on Lera Technologies.
- Implementing Data Lake On Hadoop
The post Implementing Data Lake On Hadoop appeared first on Lera Technologies.
- Improved Cyber Security
The post Improved Cyber Security appeared first on Lera Technologies.
- Personalised Customer Experience
The post Personalised Customer Experience appeared first on Lera Technologies.
- Price Optimization
The post Price Optimization appeared first on Lera Technologies.
- Elevating Architectural Visualization with Generative AI
In the realm of architectural visualization, the future is unfolding before our eyes, and at the heart of this transformation lies...
- Top 10 Architectural Rendering Trends for 2024
In the world of architectural rendering, where the boundaries between imagination and reality blur, the future is both promising and exciting....
- Top 10 Real Estate Marketing Trends for 2024
The real estate industry is in a constant state of flux, driven by ever-evolving consumer behaviors, technological innovations, and economic shifts....
- NFTs and Exclusive Experiences
The world of NFTs has exploded in the last year. So, it doesn’t surprise us that every conversation, every development in...
- What is the Metaverse?
It’s not the Matrix, that’s certain. Maybe it’s more like the Oasis. But, pop culture aside, what really, truly IS the...
- XR Marketing in a Post-pandemic World
It may seem ambitious. Using the term post-pandemic. But in spite of the bumps in the road, experienced planners know that...
- Architectural AR for Tomorrow’s Home Renos
Does it feel like the world has gone back to normal in your neck of the woods? At Stambol, our answer...
- Digital Art & NFTs are Redefining ‘Real’
As conversations about Digital Art and NFTs (non-fungible tokens) proliferate around the world, we’re seeing a lot of furrowed brows. How...
- Top 10 Reasons Telehealth is our Future
The Covid-19 pandemic has changed everything. Starting and hopefully ending with the world of Health Care. We know a lot of...
- VR at Home in 2021
As the entire world races toward the finish line of the Covid-19 pandemic, setbacks are plentiful and fresh challenges are leaving...
- The top 5 things you didn't know about chatbots
You might think you know everything you need to know about chatbots—they’re conversational agents that use artificial intelligence to handle many routine queries and issues for your business, including marketing, orders, and customer service. But this definition, while accurate, only scratches the surface of what’s possible when you bring chatbots into your organization. In this article, we’ll discuss some of the biggest myths and surprises about chatbots
- Intelligent Automation: The Future of Work
As technology continues to evolve, businesses are increasingly looking for ways to streamline their operations and reduce costs. One of the latest trends in this area is intelligent automation, which combines artificial intelligence and robotic process automation to create more efficient and effective workflows. In this article, we'll explore what intelligent automation is, how it works, and the benefits it can bring to businesses of all sizes.
- How to Boost Your Enterprise Agility with Intelligent Automation
In today's fast-paced and ever-changing business environment, agility has become a critical factor for enterprises to remain competitive. However, achieving enterprise agility is not an easy feat. It requires organizations to continuously evolve and adapt to market changes, customer demands, and technological advancements. This is where intelligent automation comes into play.
- 5 Steps to Improve Enterprise Agility with Intelligent Automation
There’s a revolution going on in the way things are getting done. We're facing a paradigm shift, as the combination of Artificial Intelligence (AI) and Robotic Process Automation (RPA) – in other words, Intelligent Automation (IA) – is disrupting the old ways of working.
- Top 5 Challenges of Finding Tech Staff for Digital Transformation
Using digital technologies to transform your business is essential for organisations of all sizes and industries. According to a KPMG survey, more than 70 percent of the UK workforce believes that digital transformation is a “key priority” at their workplace.
- Property Letting Management Appian Application
The Property Letting Management application enables property lettings firms to maintain and manage all their properties on one application. Whether you’re a lettings manager, landlord, tenant, or maintenance worker, this app provides a streamlined experience for the user.
- Appian Haulage Document Planning System
Convedo's Haulage Document Planning System (HDPS) is a personalized client solution that streamlines the documentation process concerning haulage activities and manages documents associated with the import and export of cargo based on a given route.
- Appian Maintenance Management Tool
Convedo's Maintenance Management Tool is a process solution for companies performing maintenance work to keep commercial buildings safe and operational. This application improves the process of submitting requests and helps engineers to track their workload. The application allows users to inspect all processes in a quick and easy way. Furthermore, it improves communication between employees using automated emails and alerts. The progress of each request can be monitored in real-time.
- ROAP - Appian Robust Onboarding Automation Platform
It is well known that an employee's onboarding experience within an organisation plays a crucial role in improving engagement, retention and overall boosts productivity and thus the success of a company. Employee onboarding does not have to be messy, time-consuming and stressful. Robust Onboarding Automation Platform (ROAP) is an end-to-end onboarding solution built to make the onboarding experience as smooth as possible and streamline HR processes within a single application. The platform has […]
- Facility Issues and Orders management Appian Application
Convedo’s Facility Issues and Orders management application provides one portal to give organisations an overview of their sites/properties' health and budgetary performance. The Application provides instant and intuitive insights through the Area Managers dashboard increasing the transparency of the business costs for upkeep and equipment. This solution enables quick decision-making from the senior management team, allowing the business to be responsive and dynamic. This Application also […]
- Growmatik Joins Forces With Convesio: A Strategic Leap Forward
In a significant industry move, Growmatik has been acquired by Convesio. This acquisition signifies a new chapter for Growmatik, promising enhanced features and a bright future. Discover the impact on existing users and what this means for the evolution of our services. The post Growmatik Joins Forces With Convesio: A Strategic Leap Forward appeared first on Growmatik.
- Introducing Growmatik’s new pricing with a 50% Discount this Black Friday!
We're thrilled to announce the exciting launch of our new pricing structure for Growmatik, just in time for Black Friday! This is not just about introducing a new pricing model; it's about giving back to our valued users and making it easier for new ones to embark on their journey with us. The post Introducing Growmatik’s new pricing with a 50% Discount this Black Friday! appeared first on Growmatik.
- What We Shipped: New Automation Builder, Email Campaigns, Popups and Forms, Brand Styles and More
We are excited to announce that Growmatik has undergone some exciting new updates that our users have been asking for! Our recent improvements have touched upon various aspects, including the main interface, automation building UX, email campaigns, popups and forms, and more. The post What We Shipped: New Automation Builder, Email Campaigns, Popups and Forms, Brand Styles and More appeared first on Growmatik.
- How to Leverage Stripe Events in Marketing Automation With Growmatik
By leveraging the array of Stripe events seamlessly integrated into Growmatik, businesses can automate personalized communication, respond to payment-related actions in real-time, and enhance overall customer experiences. The post How to Leverage Stripe Events in Marketing Automation With Growmatik appeared first on Growmatik.
- Streamline Growth for Your Shopify Store With Growmatik’s Shopify Integration
With the introduction of Shopify integration to Growmatik, you can optimize the customer journey by creating relevant marketing campaigns, boosting their engagement with your products, and increasing the average order and lifetime value. The post Streamline Growth for Your Shopify Store With Growmatik’s Shopify Integration appeared first on Growmatik.
- How to Maximize HubSpot Performance with Growmatik Integration
By combining the power of HubSpot and Growmatik, businesses can leverage advanced segmentation and automation capabilities to drive relevancy, engagement, and conversions. The post How to Maximize HubSpot Performance with Growmatik Integration appeared first on Growmatik.
- Introducing Growmatik AI: A new era of simplified and intelligent digital marketing
Since its inception, Growmatik has been committed to enabling businesses of all types to engage in smart marketing without requiring coding skills, expending minimal effort, and at an affordable cost. From the earliest stages of Growmatik’s ideation, we have recognized the potential of artificial intelligence as an optimal means to achieve our mission. AI can The post Introducing Growmatik AI: A new era of simplified and intelligent digital marketing appeared first on Growmatik.
- What We Shipped: Embed Forms, Members Roles, Abandoned Cart Event for Guests, New Dynamic Coupon and More
Once again you asked and we listened! Discover new features including embed forms, member roles (to grant different levels of access to your team members), abandoned cart events for guests, new dynamic coupons, and manmore in our latest blog post. The post What We Shipped: Embed Forms, Members Roles, Abandoned Cart Event for Guests, New Dynamic Coupon and More appeared first on Growmatik.
- What We Shipped: Webhooks, Checkout Event, HTML Editor for Templates, Countdown Timer and More
HTML editor for email templates, checkout event, webhooks, countdown timer, popup success step are some of the exciting new features we have added that will improve your Growmatik experience. Discover new updates and exciting upcoming features in this blog post! The post What We Shipped: Webhooks, Checkout Event, HTML Editor for Templates, Countdown Timer and More appeared first on Growmatik.
- Meet the new features for maximum email deliverability in Growmatik
Don’t let spammy content and bounced emails keep you from reaching your audience! Boost your email deliverability using a content analyzer, address validator and more. The post Meet the new features for maximum email deliverability in Growmatik appeared first on Growmatik.
- Become a Wealth Flow Certified Coach
In the ever-evolving landscape of personal growth and financial empowerment, the Wealth Flow board game has emerged as a transformative tool, guiding individuals towards a life of abundance and fulfillment. At the heart of this innovative approach lies the role of the Wealth Flow certified coach – a beacon of inspiration, guiding others on their
- Wealth Flow Sandtable Board Game
When I was in primary school, I play monopoly board game and I love it. During secondary school, I read Rich Dad Poor Dad‘s book and get to know cashflow board game, I only get to experience it after I graduate from university. I also bought a set of Cashflow 101 and Cashflow 202 and
- Top 5 Digital Marketing Trends That Will Dominate in 2024
Are you wondering how digital marketing, advertising and sales will evolve in 2024? In this comprehensive guide, we will explore the top 5 key digital marketing trends that are poised to dominate the industry next year. Knowing and anticipating future marketing trends is crucial for developing an effective strategy. That’s why we’ve prepared this in-depth
- Why SEO Agency need to access my Google Analytics
Here are some key reasons why an SEO agency needs access to Google Analytics (GA): (Before start, if you would like to know What is Google Analytics?) 1. Understand User Behavior and Content Performance: Traffic Sources: Identify where your website traffic comes from (organic search, paid ads, social media, etc.) to understand how effective different marketing
- Why SEO Agency need to access my Google Search Console
There are many reasons why an SEO agency would need access to Google Search Console (GSC), but here are just a few: (Before start, if you would like to know What is Google Search Console?) 1. Understand Your Website’s Performance: Search Analytics: See which keywords users are searching for to find your site, how often your
- Surviving the 2024 Cold Email Regulations as an Email Marketer
The email marketing landscape is dramatically changing in 2024. Google, Yahoo, and other major email providers have announced strict new regulations around authentication, opt-outs, and allowable spam rates. While aimed at reducing spam from unscrupulous emailers, these new rules create huge obstacles for legitimate email marketers. In this comprehensive guide, I’ll break down the new
- How to Effectively Promote on Reddit Without Getting Banned
Reddit can be a great platform for promoting your business, but because many subreddits prohibit direct self-promotion, it’s important to use Reddit wisely. In this in-depth guide, we’ll cover how to effectively promote on Reddit without getting banned. By understanding Reddit’s rules, building credibility through engagement, and providing value to the Reddit community, you can
- Reaching Valuable Customers in a Post-Cookie World
The digital advertising landscape is undergoing major changes that will impact how brands connect with their most valued customers. With Chrome announcing plans to deprecate third-party cookies by 2024, marketers need strategies to maintain effective re-engagement campaigns in this new environment. In this post, we will explore how Google is developing privacy-focused solutions for their
- Topical Map for Digital Marketing Niches
Creating a topical map for digital marketing niches, or for your Digital Marketing agency’s website is a strategic approach to organize content, improve user experience, and enhance search engine visibility. Follow these steps to build an effective topical map: 1. Define Your Niche and Audience: Clearly define the niche within digital marketing that your website
- Topical Map for Training Industry
Creating a topical map for your website in the training and certification niche is an excellent strategy to establish authority, improve user experience, and enhance search engine visibility. A well-organized topical map helps search engines understand the structure of your content, making it more likely to rank higher for relevant queries. Here’s a step-by-step guide
- Google Ads Account Suspended? | How to Fix and Recover a Google Ads Suspended Account 2024
Google has eventually became a very strict platform now a days to advertise. (Thanks to scammers, policy violators and other reasons.). Google Ads now a days uses multiple algorithms, scan checks along with their Quality Score and policies to analyse the health of an account...
- Google Ads for Electricians: Maximizing Your Online Advertising Potential
In today’s digital age, online advertising has transformed the way businesses connect with customers. Among the plethora of online marketing strategies, Google Ads has emerged as one of the most effective tools, particularly for localized service providers such as electricians. This blog post explores the...
- Google Ads for Therapists: A Comprehensive Guide
In the rapidly evolving landscape of digital marketing, therapists and mental health professionals face a unique set of challenges and opportunities. As traditional marketing avenues become less effective, online advertising, particularly through platforms like Google Ads, emerges as a compelling solution for therapists looking to...
- Google Ads for Hair Salons: An Essential Marketing Strategy
In today’s digital age, the significance of online marketing cannot be overstated. For businesses in the beauty and personal care industry, such as hair salons, having a robust online presence is vital for attracting and retaining clientele. Among several online advertising platforms, Google Ads stands...
- How to Setup Google Map Ads: A Comprehensive Guide
In the contemporary digital marketplace, businesses are constantly seeking innovative ways to reach potential customers and improve their visibility. One effective strategy that has garnered attention is the use of Google Map Ads. These advertisements enable businesses to display their services directly on Google Maps,...
- Daily Search Forum Recap: November 4, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. There is discussion that Google said you should stop hiring SEOs and buying SEO audits...
- Google Wants You To Stop Hiring SEOs & Paying For SEO Audits? I Highly Doubt It.
In Rutledge Daugette's write up from the Web Creator summit that got a lot of attention last week, he wrote a line that struck a cord with the SEO community. In short, some are taking it to mean that Google does not want site owners, or at least, content creators, to hire SEO agencies or have to purchase SEO audits.
- ChatGPT Search Is Powered By Bing's Index & More
As many of you know, OpenAI launched Search within ChatGPT last week. And as many suspected, the relationship between Microsoft and OpenAI seems to still be strong, because it seems that the ChatGPT Search index comes from Bing - for now at least. That is not to say, ChatGPT Search does not rely on other partners, they do.
- Google AI Overviews Highlight Feature Expands AI Responses
Google is testing a new feature in the AI Overviews within Google Search. There is this "highlight" button that when you click on, it lets you highlight text in the AI Overview, which then in turn gives you more AI Answers.
- Google: Having Different Links On Mobile vs Desktop Pages Can Slow Crawl
Google has made a small update to its crawl budget documentation page to add a best practice is to have the same links on both the mobile and desktop version (if you have different versions) on the page. If you do not do this, it can slow the crawling and discovery of your site, especially if it is a large site.
- Google Ads Adds Segmenting Option To PMax Asset Groups In Reports
Google Ads has added a new segment option to the reporting for Performance Max assets groups. Some advertisers are seeing the "segment" option within the PMax Asset Group Performance section of reporting.
- Daily Search Forum Recap: November 1, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. We are seeing some spooky Halloween Google search ranking volatility. OpenAI is rolling out Search in ChatGPT...
- Search News Buzz Video Recap: Google Update Coming Soon, Downgrading Content, AI Overviews Expands, ChatGPT Search, Volatility Continues & Unauthorized Ad Rep Changes
This week, we covered that Google told creators that a new search ranking update is coming fairly soon, but you shouldn't expect to recover with this update. Google is now downgrading the rankings of content that is starkly different from the main content of the site. Google said again that it is doubtful...
- Halloween 2024 Google Search Ranking Update 👻
I am seeing a significant spike in chatter from within the SEO community about a possible Google Search ranking update and/or heavy volatility happening starting October 31st. Let's call it the Halloween 2024 Google Search ranking update - because why not.
- OpenAI Releases ChatGPT Search: Citations, Robots.txt Controls & More
After beta testing SearchGPT for a few months, OpenAI is now rolling out Search within ChatGPT for ChatGPT Plus and Team users, which will come to free users in the future. The first thing most of us will look at are the citations, links, will Search in ChatGPT drive searchers to our sites.
- Google AI Answers In Google Maps: Things To Do, Review Summaries & About This Place
Google added a number of AI, Gemini-powered, features to Google Maps including new search features, review summaries for place listings and a way to ask about a specific business listing where AI will give you answers.
- Google Tests Discover More Places & Explore Places Nearby
Google is testing more local search features and sections including a section in the local finder named "Discover more places" and a local search box in web search named "Explore places nearby."
- Bing Tests New Local Knowledge Panel Design
Microsoft seems to be testing a new design for its local knowledge panel or local listing for a specific brand. This new design has a more card-like interface, showing company photos and information, reviews from third party sites, a map, and other details.
- Daily Search Forum Recap: October 31, 2024
Here is a recap of what happened in the search forums today...
- Google Ads New Sales & Leads Conversion Reports
Google is rolling out new sales and leads conversion reports in the Google Ads advertiser console. These reports are under the Goals section, then Conversions and then Summary tab and there are then toggles to see sales versus leads.
- What is an SSL certificate and why does it matter for SEO?
In the vast world of search engine optimisation (SEO) and online security, SSL certificates are like the knights in shining armour protecting your website from a plethora of potential online threats. And with the threat of cyber attacks and data breaches on the rise, Google has made changes to their algorithm to prioritise sites that... View Article The post What is an SSL certificate and why does it matter for SEO? appeared first on Fifteen.
- 11 web development terms explained
Anyone trying to navigate the world of web development can often feel as though it’s like learning a new language. With web development terms like XML, robots.txt, and noindex being thrown around, it’s no wonder so many feel overwhelmed. That’s why we’re breaking down some key web development buzzwords. In this blog, we’ll explore 11... View Article The post 11 web development terms explained appeared first on Fifteen.
- 7 benefits of mobile apps for businesses
Many businesses are now moving towards having their own mobile application because it allows them to expand their business and enter new markets. There is almost no industry where mobile apps haven’t proven their marketing value or their effectiveness at connecting with audiences – from ecommerce to food distribution to healthcare. Given the digital era... View Article The post 7 benefits of mobile apps for businesses appeared first on Fifteen.
- 5 tips to improve your web design for mobile
We’ve said time and time again, mobile friendly web design is a necessity for online businesses. It shows that you are prioritising the mobile browsing experience as opposed to treating it like an afterthought. But even if you have adopted web design for mobile, is it providing an excellent user experience for your users? Many... View Article The post 5 tips to improve your web design for mobile appeared first on Fifteen.
- What is a CTA and why are they important?
If you’re a digital marketer, chances are you’ve almost certainly heard of a call to action (CTA). A CTA is like a digital handshake that guides your website visitors towards taking a specific action, whether it’s signing up for a newsletter, making a purchase, or downloading a resource. In this blog, we’ll delve deeper into... View Article The post What is a CTA and why are they important? appeared first on Fifteen.
- 3 simple ways to improve your online form conversion rate
Anyone who owns their own website knows that online forms are a crucial part of capturing leads. They are the staple of almost every website, whether they’re placed on the homepage or contact page. They provide an instantaneous communication channel between motivated users and your brand. However, if your form conversion rate isn’t where you... View Article The post 3 simple ways to improve your online form conversion rate appeared first on Fifteen.
- Our guide to unlocking the power of HubSpot CRM
In order to succeed in today’s digital marketing landscape, you need to have the right tools at your disposal. HubSpot CRM, a leading inbound marketing and sales platform, offers a comprehensive suite of tools designed to streamline your business processes and maximise your results. But what is HubSpot and what is it used for? In... View Article The post Our guide to unlocking the power of HubSpot CRM appeared first on Fifteen.
- How to write a white paper
When it comes to content marketing, very few content styles shout about your skills and experience more than a white paper. These documents have become industry markers where brands can show off impressive stats, insight, and knowledge which can then be marketed to newspapers, industry news sites, and across social media. But where do you... View Article The post How to write a white paper appeared first on Fifteen.
- User journey pain points: how to identify and fix them
If you have had a website for a while, it’s important to regularly address any user journey pain points to ensure your users stay on your site. Customers expect faster loading speeds, mobile-friendly websites, and a tailor-made user experience, and if your site is failing on any of these points, you can expect to see... View Article The post User journey pain points: how to identify and fix them appeared first on Fifteen.
- Why does a mobile-first design matter?
In today’s digital age, having a mobile-friendly website is no longer just a nice-to-have; it’s a necessity. With the majority of people accessing the internet through their mobiles, businesses need to prioritise a mobile-first design approach to ensure they’re reaching their target audience effectively. But why does a mobile-first design matter, and how can it... View Article The post Why does a mobile-first design matter? appeared first on Fifteen.
- Taste of success: FoodCloud uses technology to get surplus food to nonprofits more efficiently
The post Taste of success: FoodCloud uses technology to get surplus food to nonprofits more efficiently appeared first on Transform.
- Vulcan Coalition helps people with disabilities train for AI jobs
The post Vulcan Coalition helps people with disabilities train for AI jobs appeared first on Transform.
- Never too late: Microsoft, Generation Singapore help mid-career job seekers pivot to tech
The post Never too late: Microsoft, Generation Singapore help mid-career job seekers pivot to tech appeared first on Transform.
- Faster data, faster car: How BWT Alpine F1 Team aims to lead the Formula 1 tech race
The post Faster data, faster car: How BWT Alpine F1 Team aims to lead the Formula 1 tech race appeared first on Transform.
- Power Platform helps chemical and cosmetics company Kao gain control of inventory and empower employees
The post Power Platform helps chemical and cosmetics company Kao gain control of inventory and empower employees appeared first on Transform.
- Employee utilizes Power Apps to help Doosan stay fully stocked
The post Employee utilizes Power Apps to help Doosan stay fully stocked appeared first on Transform.
- Why the CIO of Daimler Truck North America believes data and technology can help solve supply chain problems
The post Why the CIO of Daimler Truck North America believes data and technology can help solve supply chain problems appeared first on Transform.
- Azure Space helps bring ubiquitous connectivity and rapid insights from space for national security missions
The post Azure Space helps bring ubiquitous connectivity and rapid insights from space for national security missions appeared first on Transform.
- Doing more with less: How organizations shape the future with a strong digital posture
The post Doing more with less: How organizations shape the future with a strong digital posture appeared first on Transform.
- Haleon harnesses Microsoft’s Seeing AI technology to make health product information more accessible for people who are blind or have low vision
The post Haleon harnesses Microsoft’s Seeing AI technology to make health product information more accessible for people who are blind or have low vision appeared first on Transform.
- Modernize Legacy Apps: Key Steps & Benefits
In the fast-paced realm of technology, where innovation is the heartbeat of progress, legacy applications find themselves at a crossroads. Let’s talk about why it’s so important to update these old applications and what we need to think about when we do it. Let’s shine a light on how we can breathe new life into The post Modernize Legacy Apps: Key Steps & Benefits first appeared on TO THE NEW Blog.
- Understanding Generative AI and Predictive Analytics
The emergence of artificial intelligence (AI) has had a profound effect on how businesses run and oversee daily activities. The introduction of numerous AI tools and applications has allowed organizations to make more informed decisions and automate tedious jobs, improving operations. Though there are many AI algorithms, Generative AI has become more popular across industries. The post Understanding Generative AI and Predictive Analytics first appeared on TO THE NEW Blog.
- Implementation of SMART framework in Agile
What is Agile? Agile is a method of managing a project with the intent to create and respond to change. It involves breaking down the project tasks into many smaller phases and pieces to develop it in a flexible and adaptive way. Agile provides flexibility to adaptation, frequent changes, and better visibility with respect to The post Implementation of SMART framework in Agile first appeared on TO THE NEW Blog.
- Elevating Project Success: The Triad of Client Satisfaction
Introduction In the ever-evolving landscape of project management, effective communication, adept stakeholder management, and timely delivery are the cornerstones of success. As a team leader, I have witnessed firsthand the transformative impact these elements can have on client satisfaction and project outcomes. In this blog, we’ll delve into the significance of improvement in client communication, The post Elevating Project Success: The Triad of Client Satisfaction first appeared on TO THE […]
- Automated PDF Filing with AI and NLP
Automating PDF Filing with AI and NLP In the ever-evolving world of data science and automation, innovative solutions have continually emerged, simplifying intricate tasks and enhancing efficiency across various industries. One such transformative application is the automation of PDF document filing, a process that has witnessed significant enhancements due to advances in artificial intelligence (AI) The post Automated PDF Filing with AI and NLP first appeared on TO THE NEW Blog.
- Pass digital data layer to Adobe analytics using javascript
Requirement In general, data is passed to Adobe Analytics on page load. Sometimes it is required to load page content without reloading/refreshing the page. For example, if a web application has page navigation based on the Table Of Content and page refresh, and not a requirement, but content should get updated. Solution Without loading a The post Pass digital data layer to Adobe analytics using javascript first appeared on TO THE NEW Blog.
- Future of mobile application development
The mobile application development industry is constantly evolving, with new technologies and trends emerging all the time. In this blog, we’ll take a look at some of the key trends that are shaping the future of mobile app development. Artificial Intelligence and Machine Learning: Artificial intelligence (AI) and machine learning (ML) are becoming increasingly important The post Future of mobile application development first appeared on TO THE NEW Blog.
- Go Pointers! Let’s talk about it…
A pointer, as name suggests, is a variable that points to a location in the memory of your system where a value is stored rather than a value itself. Basically, it is an address to the value stored in memory. The definition is simple but this concept can be a little tricky to wrap your The post Go Pointers! Let’s talk about it… first appeared on TO THE NEW Blog.
- Remote Agile
Odds are that you are reading this from the comfort of your homes, instead of the office. Ever since the coronavirus struck the world, organizations across the world have embraced the work from home option. The fact that despite things returning to normal, a lot of organizations continue to work remotely, drops a hint on The post Remote Agile first appeared on TO THE NEW Blog.
- GA4 Migration – Step up your Analytics Game
What’s up with this Google Analytics 4? Is it worth implementing? How exactly will it enhance our existing processes? How to get started with it? Announcing GA4, Google had this to say: “To help you get better ROI from your marketing for the long term, we’re creating a new, more intelligent Google Analytics that builds The post GA4 Migration – Step up your Analytics Game first appeared on TO THE NEW Blog.
- GA4 vs Universal Analytics: What is the Difference?
With the arrival of Google Analytics 4, there is a new ecosystem in the world of Google Analytics. With the current Google Analytics Universal Analytics firmly established as the most used Analytics platform, it is a challenge for most businesses with existing Universal Analytics setup and also new businesses who want to implement a new The post GA4 vs Universal Analytics: What is the Difference? first appeared on TO THE NEW Blog.
- GA4 vs Universal Analytics – Can you migrate to GA4?
Google Analytics Universal Analytics is largely an ecosystem that is session based. Meaning that it tracks user activities in a single sitting. This single sitting is defined as the time a user spends sitting on his/her computer and performing activities on your website. This single sitting spans for a time period before the user turns The post GA4 vs Universal Analytics – Can you migrate to GA4? first appeared on TO THE NEW Blog.
- The Guide to What Everyone is Doing in OT Digitalisation: Energy
Welcome to the first in Nukon’s series, the “non-influencer’s guide” where we look at what each industry is doing in the OT digitalisation space.
- Innovative digital solution earns Nukon its fourth Seeq Partner of the Year award
Nukon has been recognised as a 2023 Seeq Operational Excellence Partner of the Year this month at its annual Partners of the Year event, held this year in Orlando, FL, USA.
- Unified Namespace Part 2: Real-world applications and challenges
In part 1 of this two-part series, we explored how Unified Namespace (UNS) is a powerful solution that can help organisations streamline their operations and improve efficiency by creating a single, standardised naming convention for all data points in a system.
- Operationalising and scaling AI for improved ROI and profitability
Although many companies are successfully experimenting with artificial intelligence (AI), the majority are less mature in actually building and deploying AI models to production environments across multiple sites.
- Unified Namespace Part 1: A digital transformation must-have
Unified Namespace (UNS) is a game-changer for industrial automation, providing a standardised approach to data sharing and interoperability between different systems and applications.
- Seeq names Nukon APAC Partner of the Year for a third consecutive year
Nukon has been named the 2022 Seeq Partner of the Year for the Asia-Pacific region for a third straight year at the 2023 Seeq Global Partner Symposium, held in Las Vegas from January 10-12, 2023.
- Direct Collect uses Nukon app solution to provide innovative recycling service
An innovative new service that uses a web app solution developed by Nukon is providing homes and businesses with a dedicated bin for 10-cent refundable bottles, cans and containers recently launched in Adelaide, South Australia.
- 6 steps to a successful digital transformation (Part 2: Implementation)
Part I of this digital transformation blog series outlined how to assess your current state, identify what you want out of your digitalisation journey in relation to key business drivers, and develop a technology roadmap with a digital strategy.
- 6 steps to a successful digital transformation (Part 1: Getting started)
People clearly recognise the value and importance of digitalisation and Industry 4.0. Successful digital transformation can quickly remove some of the biggest pain points for a business and shift an organisation's goals to better serve its customers.
- Nukon named Seeq Partner of the Year for the second year in a row
For the second year in a row, Nukon has been named Seeq’s Partner of the Year for the Asia-Pacific region.
- HR digital transformation: on the way to continuous workforce improvement
How digital transformation in HR can enhance talent acquisition, onboarding, corporate learning and skill assessment.
- Digital transformation of employee training and development
With digital transformation, employee training and development is faster, more relevant, effective, and accessible. Learn how learning management systems, employee mobile apps, and extended reality technologies can address modern training needs.
- Generative AI: The Business Value Creation ROI
The digital business sector is at a pivotal moment, particularly with Generative AI (GenAI) emerging as the most defining value-creation trend of 2024 and beyond. Are you prepared?Bain & Company's latest Technology Report provides a comprehensive look at how AI reshapes the industry landscape, creates new opportunities, and delivers tangible results for enterprises across sectors.As an independent industry analyst and consultant, I find the report's insights on enterprise opportunities with […]
- How AI Consulting Enables Business Transformation
Business technology investment continues to evolve. During the last decade, I've had a front-row seat to the meteoric global rise of Artificial Intelligence (AI) and its transformative impact across industries.The AI Consulting professional services market has emerged as a critical enabler of this transformation revolution, helping organizations navigate the complexities of AI adoption and implementation.The global AI consulting market is experiencing ongoing growth, with forecasts indicating […]
- Transformation Update: The State of Generative AI
Is your leadership team ready to move beyond the consideration phase and harness the transformative power of Generative AI (GenAI), or are you trapped in analysis paralysis?Deloitte's latest quarterly report on "The State of Generative AI in the Enterprise" provides a comprehensive look at how organizations are navigating the GenAI adoption call to action. The Q3 2024 survey of 2,770 leaders across 14 countries offers valuable insights into the current state of GenAI implementation, […]
- A Value Realization Framework for Generative AI
Are your board of directors and executive team ready to transform your business with the latest technology, or will you be left behind as your competitors accelerate their adoption?The transformative power of Generative AI (GenAI) applications is impacting industries across the globe, promising not only enhanced efficiency but also new avenues for value creation.According to the latest research by PwC, a significant 70 percent of CEOs anticipate that GenAI will fundamentally change how their […]
- C-Suite Guide to Effective GenAI Prompting Techniques
How can applied technologies advance digital business growth and unlock strategic competitive advantages? Here's a proven approach.In the rapidly evolving commercial landscape of artificial intelligence apps, Generative AI (GenAI) tools have delivered unprecedented results.As a C-suite executive, understanding these innovative GenAI technologies can empower you to act decisively. Why now? It's a leadership imperative.A recent comprehensive study of GenAI Prompting techniques offers valuable […]
- The Board of Directors Generative AI Vision
As stewards of your long-term competitiveness, are you boldly harnessing the artificial intelligence (AI) potential as a strategic catalyst for superior digital business growth?In an era of modern commercial disruption, harnessing AI technology is rapidly becoming the defining factor separating bold industry leaders from the fearful global market laggards.AI is a quintessential technology that, like past shifts such as the internet and cloud, will unlock transformational opportunities across […]
- AI Economic Potential: The Strategic Imperative
We have reached the tipping point for business technology investment. The integration of Artificial Intelligence (AI) into the economy is a transformative force that executives can no longer ignore.The Stanford HAI's "Artificial Intelligence Index Report 2024" provides invaluable insights into the economic impact of AI, highlighting both opportunities and challenges that demand strategic action from today's business leaders.The AI Investment Race: America Sprints AheadThe United States has […]
- Generative AI Leaders Seize the Growth Opportunity
Some executives have taken the lead, while others sit on the sidelines. The global business landscape is undergoing a seismic shift driven by Generative Artificial Intelligence (GenAI).New GenAI tools, with their ability to produce human-quality text, code, and multimedia content, present a once-in-a-generation opportunity for you to propel your organization toward unprecedented innovation and value creation.The Gap Between Leaders and Laggards is WideningA recent McKinsey report paints a […]
- Generative AI Trends: Key Insight for Executive Leaders
As founder of the Business Technology Roundtable, I can advise senior executives on rapidly emerging technologies and their potential impact on digital business transformation.One of the most significant and potentially disruptive technologies today is Generative Artificial Intelligence (GenAI). Powered by advances in machine learning, this technology refers to AI systems that can generate new content, such as text, images, audio, video, and more in response to prompts from humans. The pace […]
- Digital Growth Drives Race to AI Readiness
Artificial Intelligence (AI) adoption is accelerating globally, transforming business and government. However, a new study by Cisco Systems reveals that while intentions to adopt AI are rising sharply, actual abilities to effectively leverage these technologies continue to lag.An overwhelming 97 percent of business leaders state that the urgency to deploy AI technologies has increased significantly or somewhat at their organizations in just the past six months.This mounting urgency is coming […]
- The Digital Workplace Transformation Catalyst
Digital Transformation has become an essential part of modern businesses, and the COVID-19 pandemic has accelerated the pace of change. With the continued rise of Remote Work and the adoption of a Distributed Workforce model, leaders have aspired to re-evaluate their digital strategies and invest in technologies that allow them to remain competitive.Business Technologists play a crucial role in this ongoing transformation, as they are the ones responsible for identifying and implementing […]
- Strategic Benefit of Scaling Cloud-based Digital Transformation
Business technology can be the great enabler that differentiates an enterprise from their mainstream peer group. Make no mistake, delivering digital business value at scale can be achieved. The essential change management process begins with fearlessly embarking on a bold initiative.Granted, implementation has many steps and takes time. In fact, successful business transformations can take several years to complete. According to Boston Consulting Group (BCG) latest research findings, they […]
- Digital Transformation and ESG Strategy Belong Together
We’ve apparently reached an inflection point with the development and execution of Environmental, Social, and Governance (ESG) corporate policies. The role of business leadership in sustainability issues around climate change has received increasing attention from companies and their key stakeholders.But over the past year, something changed for CEOs worldwide, and sustainability talk turned into action. Continued disruption -- including upheaval and disruptions from the global COVID-19 […]
- Digital Business Growth Acceleration Gains Momentum
Multinational enterprise CEOs, and others within the most forward-looking progressive organization C-suite, look to their CIO to inform and guide them on digital transformation best practices. The global COVID-19 pandemic, and the associated economic impact, have provided CIOs the opportunity to increase their influence on strategic planning.According to the latest research by Gartner Inc., CIOs now have the attention of the executive leadership team in a very compelling way. The enterprise's […]
- New Internet Apps Drive Digital Transformation Investment
Across the globe, increased Internet use will fuel new growth in the Global Networked Economy. Mobile Internet users will create new demands and expectations for mobile networking infrastructure. This ongoing growth trend is highlighted by the adoption and use of mobile applications (apps). Meanwhile, enterprise C-suite leadership teams contemplate digital transformation agendas that are enabled by the significant new technology investments by telecom network service providers. That, in turn, […]
- UK Digital Marketing Firm Signs Former World Snooker Champion
A digital marketing and growth company in the UK has signed former world snooker champion Shaun Murphy to its network of clients. Champions (UK) plc will partner with the 42-year-old on sponsorship and endorsement opportunities, while providing the cueman a chance to build on his burgeoning career in motivational speaking. It’s a move that suggests
- Call Of Duty Black Ops 6 Have Multiple Endings
Introduction to Call Of Duty Black Ops 6 The Call of Duty franchise has long been a staple in the gaming industry, captivating millions with its immersive gameplay, intricate storylines, and intense multiplayer experiences. Among its most popular subseries is Black Ops, known for its engaging narratives and complex characters. The latest installment, Call Of
- Elon Musk’s Alleged Design Borrowing from ‘I, Robot’ Director
The realm of technology is often marked by groundbreaking innovations and fierce competition. One name that consistently features in discussions about transformative advancements is Elon Musk. His ventures, ranging from electric vehicles to space exploration, have captivated the public and stirred debates about the nature of creativity and originality in the tech industry. Recently, Musk
- PS5 Pro, PS5, and PS5 Slim: A Side-by-Side Performance Comparison
The gaming landscape has evolved dramatically over the years, with console manufacturers continuously pushing the boundaries of technology to provide immersive experiences. Sony’s PlayStation series has been at the forefront of this evolution, offering a range of consoles that cater to various gaming needs. Among the most notable entries are the PlayStation 5 (PS5), the
- Pricing and Value: Is the Upgrade to iPhone 16 Pro Max Worth It Compared to iPhone 15 Pro Max?
The launch of Apple’s iPhone models always generates considerable buzz, and the transition from the iPhone 15 Pro Max to the iPhone 16 Pro Max is no exception. With significant upgrades and changes promised, potential buyers are left to ponder whether the price increase is justified. This article aims to dissect the pricing, features, design,
- What Mobile Marketing Has Done For Marketing As A Whole
Compared to the majority of business-centered industries, marketing has often had to be the most fluid and flexible when dealing with new approaches and mediums. By far and away, the biggest shift over the last decade has been the jump to mobile devices, and an entire sub-industry has sprung up around mobile marketing. What can
- Understanding the Implications of the $200 and $1400 New Stimulus Payments: What You Need to Know for September 2024
Overview of the New Stimulus Payments Introduction to the $200 and $1400 Payments As part of the ongoing response to economic challenges faced by many households, the U.S. government has announced new stimulus payments of $200 and $1400. These payments are designed to provide financial relief to families and individuals affected by rising costs of
- Exploring the Innovative Features of the iPhone 16: What Sets It Apart from Its Predecessors
The iPhone 16 has arrived, heralding a new era of innovation in mobile technology. With Apple consistently pushing boundaries, the latest iteration of its flagship smartphone promises a plethora of enhancements that not only elevate user experience but also set benchmarks in the market. This article provides a comprehensive overview of the standout features of
- The Impact of the PS5 Pro: What Enhanced Performance Means for Gamers
1. Introduction The release of the PS5 Pro has marked a significant advancement in the gaming landscape, promising enhanced performance and graphical fidelity. This article delves into the various features of the PS5 Pro and how it impacts the gaming experience for users. By examining improvements in graphics, loading times, and virtual reality experiences, we
- Guide to Connecting PlayStation VR2 to Your PC with the PS VR2 PC Adapter
The PlayStation VR2 is an advanced virtual reality headset that delivers an immersive gaming experience. While it is primarily designed for the PlayStation 5, many users are eager to explore its capabilities on a PC. Connecting the PS VR2 to a PC can unlock a range of new experiences, from gaming to creative applications. This
- PS5 Pro: The Anticipated PlayStation 5 Pro: A Comprehensive Preview
As anticipation builds among gaming enthusiasts, the PlayStation 5 Pro promises to deliver significant upgrades in processing power, storage capacity, and more. For those who have been eagerly waiting, this article delves into what can be expected from the highly anticipated console, slated for release in the latter half of 2024. Release Date: Awaiting the
- iPhone 16 Features & Price
The iPhone 16 has arrived, bringing with it a plethora of innovations and enhancements that set a new standard for smartphones. In this comprehensive guide, we delve into the iPhone 16 features & price, providing you with all the information you need to understand what makes this device exceptional. Whether you are a tech enthusiast
- The Digital Transformation of Combat Sports Marketing
Every industry that developed alongside the internet has benefited from digital marketing, including today’s combat sports. While the WWE enjoyed a lot of mainstream success in the ‘90s, more fierce combat sports like MMA were still in their infancy. Now the UFC is a powerhouse industry, and it owes a lot of it to their
- SAP PLM – the Key to Efficient Manufacturing and Production
Uninterrupted and errorless cycles of production, automated quality and validity checks, 24/7 tracking of production lines, instant reports, and bug identifiers – that’s what manufacturers crave when having to deal with yet-another-issue in the factory. Every business involved in manufacturing is aware of sudden disruptions and disparities in production, which lead to chaos in the
- Understanding the Role of Address Databases in Business Optimization
In today’s data-driven world, precise geographic information is crucial for businesses across all industries. An essential component of this geographical intelligence is the use of detailed address databases, which include zip codes, postcodes, boundaries, and addresses. These databases not only streamline operations but also enhance strategic decision-making by providing valuable insights into customer demographics, market
- How Many Keywords Should I Use for SEO? (+8 FAQs)
Clients often ask how many keywords to target with a single page because: The conclusion we’ve come to (based on 7+ years of helping clients rank on the first page for high converting keywords) is that you should only target one keyword per page and not worry about the exact number of times you’re using
- SEO Keyword Strategy: How to Drive Traffic and Increase Leads
An SEO keyword strategy is a long-term plan for finding, prioritizing, and targeting Google search terms. In this guide, we break it down into four parts, discuss different approaches marketers typically take, and why we think our process, Pain Point SEO, is the most effective for a large fraction of businesses using SEO to acquire
- How Long Does It Take to Rank on Google? Data from 40+ Clients & Strategies
This post is a comprehensive, data driven analysis answering how long it takes for content marketing to work using real results from a variety of clients.
- Bottom of the Funnel Marketing Strategy: How to Get More Leads
Learn the best channels to use for a bottom of the funnel marketing strategy, how we use them, and how to measure their success.
- How to Do SERP Analysis: Going Beyond the Basics
In this guide, we go in-depth into how we do SERP analysis with specific examples.
- Disruption Stories: Engaging Narratives That Highlight Your Differentiators & Drive Qualified Leads
We share our framework for crafting disruption stories that effectively convey your brand’s value propositions, generating leads and driving engagement.
- Long-Tail Keyword Strategy: What It Is, Pros, Cons, and More
In this guide, we cover how to use a long-tail keyword strategy to increase conversion rates and overall leads.
- How to Increase Organic Leads (+ Why Increasing Traffic Isn’t the Same Thing)
In this post, we share how to increase organic leads and back up our method with real data and examples.
- 11 of the Best B2B Content Marketing Agencies (How to Choose)
Learn 4 key things that separate the best B2B content marketing agencies from the rest and compare 11 options.
- Best Content Marketing Agencies in 2024: 10 Options to Consider & How to Choose the Right One for Your Business
Learn how to evaluate a content marketing agency, and explore 10 options of agencies to hire.
- Scaling Without Hiring: The AI Secret to Marketing Success for Entrepreneurs
Episode 40 of the AI in Marketing: Unpacked podcast, with Niki Dunagin The post Scaling Without Hiring: The AI Secret to Marketing Success for Entrepreneurs appeared first on The Social Media Hat.
- Clone Wars: How Your AI Twin Can Crush Your Competition
Episode 39 of the AI in Marketing: Unpacked podcast, with Andrew Davis The post Clone Wars: How Your AI Twin Can Crush Your Competition appeared first on The Social Media Hat.
- Custom GPTs for Marketers: Work Smarter, Not Harder
Episode 38 of the AI in Marketing: Unpacked podcast, with Mike Allton The post Custom GPTs for Marketers: Work Smarter, Not Harder appeared first on The Social Media Hat.
- AI Bootcamps: The Smartest Investment for Business Leaders
AI bootcamps offer intensive, real-world learning experiences designed to equip business leaders with the tools and strategies needed to implement AI effectively. The post AI Bootcamps: The Smartest Investment for Business Leaders appeared first on The Social Media Hat.
- LinkedIn Profile Makeover: Harnessing AI for Professional Branding
Episode 37 of the AI in Marketing: Unpacked podcast, with Viveka von Rosen The post LinkedIn Profile Makeover: Harnessing AI for Professional Branding appeared first on The Social Media Hat.
- AI Content Creation: Supercharging Your Online Presence for Solopreneurs and SMBs
Episode 36 of the AI in Marketing: Unpacked podcast, with Nicky Saunders The post AI Content Creation: Supercharging Your Online Presence for Solopreneurs and SMBs appeared first on The Social Media Hat.
- AI Literacy: Why Every Business Leader Needs to Get Hands-On with AI Now
AI literacy is the key to future-proofing your business, offering leaders and marketers the tools they need to harness AI effectively. The post AI Literacy: Why Every Business Leader Needs to Get Hands-On with AI Now appeared first on The Social Media Hat.
- It’s Time To Get Your Business Off The Ground, Here’s How
4 Key Areas of Consideration Before Starting A New Business The post It’s Time To Get Your Business Off The Ground, Here’s How appeared first on The Social Media Hat.
- AI Consulting on a Budget: Maximizing Value for Resource-Constrained SMBs
Even with limited resources, SMBs can leverage AI consultants to unlock quick wins, automate workflows, and drive growth without long-term commitments. The post AI Consulting on a Budget: Maximizing Value for Resource-Constrained SMBs appeared first on The Social Media Hat.
- From Doubt to Confidence: Embracing AI in Business
Episode 35 of the AI in Marketing: Unpacked podcast, with Emily Baillie The post From Doubt to Confidence: Embracing AI in Business appeared first on The Social Media Hat.
- Content that Converts: Leveraging AI for Quality and Relevance
Episode 34 of the AI in Marketing: Unpacked podcast, with Audrey Chia The post Content that Converts: Leveraging AI for Quality and Relevance appeared first on The Social Media Hat.
- Avoiding Pitfalls: Common AI Implementation Mistakes and How Consultants Prevent Them
Implementing AI without proper guidance is like navigating uncharted waters without a map – fraught with potential pitfalls that an experienced AI consultant can help you avoid. The post Avoiding Pitfalls: Common AI Implementation Mistakes and How Consultants Prevent Them appeared first on The Social Media Hat.
- Bridging the Knowledge Gap: How AI Consultants Empower SMB Teams
An AI consultant acts as a seasoned explorer, guiding your SMB team through the uncharted territory of artificial intelligence, transforming potential risks into competitive advantages. The post Bridging the Knowledge Gap: How AI Consultants Empower SMB Teams appeared first on The Social Media Hat.
- How An AI Chatbot Is Redefining Customer Interaction and Boosting ROI
Episode 33 of the AI in Marketing: Unpacked podcast, with Kelly Mirabella The post How An AI Chatbot Is Redefining Customer Interaction and Boosting ROI appeared first on The Social Media Hat.
- AI as a Catalyst: Turning Digital Transformation Challenges into Opportunities
Episode 32 of the AI in Marketing: Unpacked podcast, with Sharon Gai The post AI as a Catalyst: Turning Digital Transformation Challenges into Opportunities appeared first on The Social Media Hat.
- Fospha Unveils the Ultimate TikTok Playbook for Ecommerce Success
Fospha proudly announces the release of “Fospha’s Ultimate TikTok Playbook,” a comprehensive guide that empowers ecommerce businesses to leverage TikTok for exponential growth. Why Fospha’s Ultimate TikTok Playbook is a Must-Read TikTok has rapidly become a powerhouse for ecommerce growth, making it essential for digital marketers. Fospha’s Ultimate TikTok Playbook provides actionable insights and proven The post Fospha Unveils the Ultimate TikTok Playbook for Ecommerce […]
- Unlocking Brand Growth: Strategies for D2C and E-commerce Marketers
In today’s fast-paced digital landscape, scaling a brand effectively requires more than just an innovative product or service. For D2C and e-commerce marketers, understanding the intricacies of growth strategies across different stages of business development is crucial. A recent analysis of 71 brands offers valuable insights into the optimal strategies for startups, scaleups, mature The post Unlocking Brand Growth: Strategies for D2C and E-commerce Marketers appeared first on Search […]
- Nutrimuscle: Scaling spend and growing ROAS through better measurement
Snapchat driving spend growth at higher efficiency Nutrimuscle is a fast-growing sports supplement brand that started using Fospha in June 2023. Their goal was to grow by increasing conversions and effectively allocating spend, but like many businesses, one of the primary challenges they faced was the inability to track key metrics (i.e. Cost of Acquiring Customers) The post Nutrimuscle: Scaling spend and growing ROAS through better measurement appeared first on Search Engine Watch.
- Fospha’s Insights to Unlock eCommerce Growth in 2024
In the ever-evolving landscape of eCommerce, staying ahead requires constant adaptation and strategic insights. The Fospha State of eCommerce Report for Q1 2024 brings valuable data to the forefront, guiding marketers, advertisers, business owners, and agencies in the eCommerce industry on where to channel their efforts for maximum return. The report reveals a significant underinvestment The post Fospha’s Insights to Unlock eCommerce Growth in 2024 appeared first on Search Engine Watch.
- Snap Selects Fospha as Measurement Partner for Retail eCommerce
Fospha and Snap announced a partnership that will further enable eCommerce advertisers to measure their Snapchat campaigns. What’s the problem this partnership is solving? Measuring the true impact of impressions-led advertising has long been a tough task, especially with new privacy measures, which have made getting the right data even harder. Fospha has found that The post Snap Selects Fospha as Measurement Partner for Retail eCommerce appeared first on Search Engine Watch.
- Fospha as TikTok’s New Measurement Partner
Understanding media performance in digital marketing is like navigating a maze that constantly changes. The emergence of platforms like TikTok has revolutionized how brands connect with their audience, adding layers of complexity and opportunity. However, with regulatory changes such as GDPR and iOS 14.5 updates, eCommerce brands are now facing a growing challenge: gaining clear The post Fospha as TikTok’s New Measurement Partner appeared first on Search Engine Watch.
- Establishing niche authority: leveraging strategic content as a key differentiator
As Google continues to update its algorithms, the use of content has never been more crucial, and this article explains how you can use it to build authority The post Establishing niche authority: leveraging strategic content as a key differentiator appeared first on Search Engine Watch.
- The incredible ways to get SEO traffic without ever ranking
Did you know that there are ways to get to the top of Google without ranking your own site? You can still get lots of good organic traffic using alternative methods, as our experts explain The post The incredible ways to get SEO traffic without ever ranking appeared first on Search Engine Watch.
- How Chat GPT is changing SEO
When Chat GPT launched in November last year, it changed the internet. Today, we speak to some startups and experts to understand how ChatGPT is changing SEO The post How Chat GPT is changing SEO appeared first on Search Engine Watch.
- Optimize Google’s new Interaction to Next Paint metric
Interaction to Next Paint is becoming one of the Core Web Vitals metrics that impact Google rankings. Learn what this change means and how you can optimize your website The post Optimize Google’s new Interaction to Next Paint metric appeared first on Search Engine Watch.
- The definitive guide to automotive landing page
Cars sell better when you sell the experience of driving them, as do all car-related products. While you can sell this experience in the car dealerships with a great salesperson, how do you do it online? The answer is— an optimized automotive landing page! When your automotive business goes online, you can use digital ad
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A strong online presence is crucial for any business, and the roofing industry is no exception. Unfortunately, 98% of roofing website content generates zero traffic. This can be alarming if the goal is to build a strong online presence. Roofing businesses must develop an effective SEO and content strategy to overcome this challenge. One vital
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I recently caught up with Owen Hemsath at VidSummit, and as always, he didn’t disappoint. For those of you who don’t know Owen, he’s one of the top video marketing experts out there—a YouTube strategist who’s helped countless creators and brands not only grow their channels but turn those views into serious revenue. His insight
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Let’s be real—Instagram and email are far from new kids on the block. They’re the heavy hitters of digital marketing, the go-to channels for anyone who’s serious about connecting with their audience. But here’s the thing: while they’re powerful on their own, when you combine email and Instagram marketing, you’re not just playing the game—you’re
- The rise of micro-content: How to keep email audiences engaged in seconds
Hey, hold on! I see it in your eyes: you’re rushing to skim your way into the tips on elevating your email reader engagement with micro-content. Show me the person who doesn’t gallop these days, whipped by busyness and overwhelmed by informational floods. 73%—that’s how many of us prefer to scan blog posts rather than
- Your Black Friday 2024 guide to get record-breaking sales
Want to make the most of this coming Black Friday? Here’s how to create Black Friday email marketing campaigns that drive record-breaking sales.
- Creators, take back control: Why you shouldn’t rely on social platforms for your income
Stop chasing algorithms! Learn how to control your audience, revenue, and content by moving off social platforms and building your own monetizable space today.
- How to use GetResponse as a nonprofit: 9 practical ways
Learn how the GetResponse marketing tools can help you drive awareness, engage your audience, retain donors, and more — with a 50% NGO discount!
- Creator spotlight: Gary Vaynerchuk on why email marketing still dominates
There’s no doubt that social media has been very influential and powerful lately. Everyone is chasing that next viral post, TikTok dance, or Instagram trend. But as someone who’s been in the game for a while, let me tell you: longevity isn’t about what’s trending today—it’s about building a foundation that stands the test of
- The e-learning revolution – Inside the $1 trillion online education boom
The online education industry is seeing unprecedented growth. At GetResponse, we’ve done the homework for you, conducting an in-depth survey with 1,000 course creators and 1,000 students.
- Managing Marketing: Innovation In Marketing Communications
Sharon Zeev Poole is the founder and Director at Agent99, Elzanne Strydom is the founder and CEO of Connected Culture and Dan The post Managing Marketing: Innovation In Marketing Communications appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: B2B Marketing And The Superpower Index Trends
Kiaran Geen, APAC President; Samantha Cunliffe, Managing Director ANZ; and Jake Hird, APAC VP of Strategy & Solutions at Dentsu B2B, share The post Managing Marketing: B2B Marketing And The Superpower Index Trends appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: Debunking The Myth And Misconceptions Of Agency Pitch Management
Kylie Ridler-Dutton, TrinityP3 senior global marketing consultant, has spent the past decade managing some of the most high-profile agency pitches in Australia The post Managing Marketing: Debunking The Myth And Misconceptions Of Agency Pitch Management appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: The Challenges Of Innovating Within The Traditions Of A 150 Year Old Brand
A year can be a long time in marketing. Technology, data, media channels and more are driving relentless change. But imagine if The post Managing Marketing: The Challenges Of Innovating Within The Traditions Of A 150 Year Old Brand appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: The Importance Of Reputation Management
Robyn Sefiani is the founder and president of ANZ of Sefiani, part of the Clarity Group Worldwide. She is one of the The post Managing Marketing: The Importance Of Reputation Management appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: Diversity, Ethics and Inclusion In Advertising
Kristy Camarillo is the GM of The Royals Sydney; Rebecca Den Braber is the GM of Hatched; and Renee Murray is Head The post Managing Marketing: Diversity, Ethics and Inclusion In Advertising appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: Being On The Front Foot Of Data Breach Crisis Management
Rhys Ryan is CEO of Porter Novelli Australia and has worked extensively on cyber security and reputation management. He has spent 15 The post Managing Marketing: Being On The Front Foot Of Data Breach Crisis Management appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: The Evolution Of AI
Praveen Narra has worked in the AI space well before it became cool. He has built a career in app development, web The post Managing Marketing: The Evolution Of AI appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: Being A Trans Woman In An Advertising And Marketing World
Ellie Angell is a Senior Consultant at TrinityP3 and one of a handful of openly transwomen with a long career in media The post Managing Marketing: Being A Trans Woman In An Advertising And Marketing World appeared first on TrinityP3 Global Marketing Management Consultants.
- Managing Marketing: Designing Online Experiences For Gen One
Digital Immigrant, Victoria Curro is the Managing Director, and Digital Native, Amy Toma, is an Associate Visual Designer at R/GA Australia and The post Managing Marketing: Designing Online Experiences For Gen One appeared first on TrinityP3 Global Marketing Management Consultants.
What the recent changes in the product mean for businesses running or considering Salesforce Commerce Cloud
Providing a great IT experience for your office doesn’t have to be a challenge.
Providing a great IT experience for your office doesn’t have to be a challenge.
Organizations that strive to deliver secure digital experiences will achieve competitive advantage by safely unleashing application innovation that delights customers.
How Building Management Systems help meet operation challenges today and tomorrow
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Global automaker Mercedes-Benz AG aims to develop cars that are not only intelligent but also autonomous. To do this, the company needed a data platform to collect and manage massive amounts of data from test